Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Data Ethics, AI Product Strategy, AI Enablement, Artificial Intelligence, Risk Analysis, Hybrid Cloud Computing, Business Leadership, Risk Mitigation, Compliance Training, IBM Cloud, Cloud Computing Architecture, Strategic Leadership, Data Strategy, Brainstorming, Return On Investment, LLM Application, Governance
Intermediate · Specialization · 1 - 3 Months

Board Infinity
Skills you'll gain: Financial Statement Analysis, Financial Statements, Operations Management, Financial Analysis, Selling Techniques, Business, Sales, Balance Sheet, Sales Process, Business Management, Marketing, Logistics, Economics, Advertising, Marketing Strategies, Market Dynamics
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Customer Insights, Sales Management, Entrepreneurship, Sales Process, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Management, Product Development, Commercialization, New Business Development, Process Validation, Business Strategies, Finance
Beginner · Course · 1 - 3 Months

University of Virginia
Skills you'll gain: Entrepreneurship, Philanthropy, Corporate Sustainability, Business Ethics, Stakeholder Management, Sustainable Business, Social Impact, Environmental Social And Corporate Governance (ESG), Stakeholder Analysis, Environmental Issue, Business Modeling, Business Strategy, Business
Mixed · Course · 1 - 4 Weeks
Skills you'll gain: Retrieval-Augmented Generation, LangChain, LLM Application, AI Workflows, Performance Tuning, Model Deployment, Prompt Engineering, Enterprise Application Management, Maintainability, System Monitoring, Scalability, Application Performance Management, Cost Reduction, Vector Databases
Intermediate · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Workflow Management, Go To Market Strategy, Scheduling, Organizational Skills, Marketing, AI Enablement, Content Creation, Project Management, Digital Marketing, ChatGPT, Marketing Strategy and Techniques, Automation, Artificial Intelligence
Intermediate · Guided Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Compliance Training, Compliance Management, Internal Communications, Procedure Development, Continuous Monitoring, Culture Transformation, Industrial and Organizational Psychology, Ethical Standards And Conduct, Psychology, Strategic Planning
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Target Market, Social Media Marketing, Social Media, Customer Engagement, Brand Strategy, Social Media Content, Business Marketing, Storytelling, Drive Engagement, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Drive Engagement, Social Media Strategy, Market Research, Copywriting, Storytelling
Intermediate · Guided Project · Less Than 2 Hours

Universidad de los Andes
Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
Beginner · Course · 1 - 3 Months