• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • G

    Georgia Institute of Technology

    Sound and Sonification Design for Interactive Learning Tools

    Skills you'll gain: Music, Multimedia, Design, Web Content Accessibility Guidelines, Usability Testing, Design Thinking, User Experience Design

    4
    Rating, 4 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Generative AI HR Professional

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, AI Enablement, Human Resources, Management Training And Development, Employee Performance Management, Performance Review, Professional Development, Policy Development, New Hire Orientations, Communication, Communication Planning, Human Development, Recruitment, Interviewing Skills, Talent Recruitment, Policy Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.2K reviews

    Beginner · Specialization · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Proyecto de diseño instruccional para el aprendizaje activo en ambientes digitales

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Learning Management Systems, Quality Assurance, Systems Analysis, Solution Design, User Centered Design, Technical Documentation, System Implementation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    211 reviews

    Beginner · Course · 1 - 4 Weeks

  • H

    High Tech High Graduate School of Education

    Learning Mindsets & Skills

    Skills you'll gain: Education and Training, Teaching, Growth Mindedness, Learning Theory, Human Learning, Student Engagement, Cultural Diversity, Experimentation, Statistical Hypothesis Testing, Psychological Evaluations, Discussion Facilitation

    3.9
    Rating, 3.9 out of 5 stars
    ·
    58 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Evaluación del y para el aprendizaje: enfoque cualitativo

    Skills you'll gain: Patient Evaluation, Qualitative Research, Instructional and Curriculum Design, Health Assessment, Teaching, Psychological Evaluations, Simulations, Program Evaluation, Education and Training, Clinical Assessment, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    136 reviews

    Intermediate · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    實驗經濟學 (Experimental Economics: Behavioral Game Theory)

    Skills you'll gain: Game Theory, Experimentation, Research, Price Negotiation, Research Design, Peer Review, Behavioral Economics, Economics, Strategic Decision-Making, Qualitative Research, Negotiation, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Mixed · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Teaching Writing Process

    Skills you'll gain: Writing, Course Development, Peer Review, Editing, Creativity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Google Forms for Student Success

    Skills you'll gain: Education Software and Technology, Google Workspace, Digital pedagogy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    241 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    Università di Napoli Federico II

    Comparative Political Systems

    Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Systems Thinking, Governance, World History, Research Methodologies, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Cybersecurity

    Skills you'll gain: Social Media Management, Information Privacy, Computer Security Awareness Training, Cybersecurity, Information Technology, Malware Protection, Online Advertising, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, E-Commerce, Web Content, Professional Networking

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimize Campaigns: Research, Refine, and Report Savings

    Skills you'll gain: Keyword Research, Search Engine Marketing, Campaign Management, Google Ads, Online Advertising, Return On Investment, Pay Per Click Advertising, Performance marketing, Advertising Campaigns, Marketing Effectiveness, Cost Reduction, Paid media, Performance Measurement

    Beginner · Course · 1 - 4 Weeks

  • V

    Vanderbilt University

    Faster Together, Enhancing the Recruitment of Marginalized Communities in Clinical Trials

    Skills you'll gain: Patient Communication, Informed Consent, Clinical Research, Patient Education And Counseling, Community Outreach, Clinical Trials, Health Equity, Health Disparities, Clinical Research Ethics, Research, Healthcare Ethics, Diversity Awareness, Community Health, Cultural Responsiveness, Rapport Building, Patient Referral, Diversity Equity and Inclusion Initiatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    107 reviews

    Beginner · Course · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…110111112…499

In summary, here are 10 of our most popular social media marketing courses

  • Sound and Sonification Design for Interactive Learning Tools: Georgia Institute of Technology
  • Generative AI HR Professional: Vanderbilt University
  • Proyecto de diseño instruccional para el aprendizaje activo en ambientes digitales: Tecnológico de Monterrey
  • Learning Mindsets & Skills: High Tech High Graduate School of Education
  • Evaluación del y para el aprendizaje: enfoque cualitativo: Universidad Nacional Autónoma de México
  • 實驗經濟學 (Experimental Economics: Behavioral Game Theory): National Taiwan University
  • Teaching Writing Process: Johns Hopkins University
  • Using Google Forms for Student Success: Coursera
  • Comparative Political Systems: Università di Napoli Federico II
  • IT Fundamentals for Business Profiles: Cybersecurity: Universitat Politècnica de València

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok