• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    Università di Napoli Federico II

    Comparative Political Systems

    Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Systems Thinking, Governance, World History, Research Methodologies, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    Linguistic Diversity, What for?

    Skills you'll gain: Multilingualism, Language Interpretation, Translation, and Studies, Cultural Diversity, Language Learning, Diversity Awareness, Culture, Intercultural Competence, World History, Community Development, Digital Communications

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Cybersecurity

    Skills you'll gain: Social Media Management, Information Privacy, Computer Security Awareness Training, Cybersecurity, Information Technology, Malware Protection, Online Advertising, Social Media, Digital Marketing, Personally Identifiable Information, Security Awareness, Digital Content, E-Commerce, Web Content, Professional Networking

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Using Google Forms for Student Success

    Skills you'll gain: Education Software and Technology, Google Workspace, Digital pedagogy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    241 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Michigan

    Justice and Equity in Technology Policy

    Skills you'll gain: Social Justice, Responsible AI, Disabilities, Innovation, Diversity Awareness, Social Impact, Socioeconomics, Human Centered Design, Sustainable Systems, Policy Analysis, Diversity Equity and Inclusion Initiatives, Data Ethics, Technology Strategies, Policy Development, Governance, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Sustainable high-end tourism

    Skills you'll gain: Service Design, Hospitality, Hospitality Management, Customer Insights, Customer experience improvement, Sustainable Business, Sustainable Development, Consumer Behaviour, Marketing Strategy and Techniques, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Intermediate · Course · 1 - 3 Months

  • V

    Vanderbilt University

    Prompt Engineering

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Ideation, Verification And Validation, Data Presentation, LLM Application, Productivity, OpenAI, Document Management, Responsible AI, AI Enablement, Generative AI, Creativity, Large Language Modeling, Risk Management Framework, Artificial Intelligence, Problem Solving, Data Analysis, Information Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    8.9K reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    Alfaisal University | KLD

    تحقيق السعادة في بيئة العمل | Achieving Happiness at Work

    Skills you'll gain: Employee Engagement, Stress Management, Employee Retention, Mindfulness, Workplace inclusivity, Productivity, Emotional Intelligence, Relationship Building, Self-Awareness

    4.9
    Rating, 4.9 out of 5 stars
    ·
    810 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Lesson Planning with the ELL in Mind

    Skills you'll gain: Lesson Planning, Language Competency, English Language, Curriculum Planning, Instructional and Curriculum Design, Language Learning, Student Engagement, Grammar, Vocabulary, Literacy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    202 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Optimize Campaigns: Research, Refine, and Report Savings

    Skills you'll gain: Keyword Research, Search Engine Marketing, Campaign Management, Google Ads, Online Advertising, Return On Investment, Pay Per Click Advertising, Performance marketing, Advertising Campaigns, Marketing Effectiveness, Cost Reduction, Paid media, Performance Measurement

    Beginner · Course · 1 - 4 Weeks

  • S

    Sciences Po

    Searching for the Grand Paris

    Skills you'll gain: Transportation Operations, Demography, Socioeconomics, Social Sciences, Public Safety and National Security, Community Development, Policy Analysis, Environmental Issue, Education and Training, Cultural Diversity, Economics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google

    Google AI Essentials

    Skills you'll gain: Generative AI, Technology Roadmaps, Critical Thinking, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20K reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…111112113…499

In summary, here are 10 of our most popular social media marketing courses

  • Comparative Political Systems: Università di Napoli Federico II
  • Linguistic Diversity, What for?: Universitat Autònoma de Barcelona
  • IT Fundamentals for Business Profiles: Cybersecurity: Universitat Politècnica de València
  • Using Google Forms for Student Success: Coursera
  • Justice and Equity in Technology Policy: University of Michigan
  • Sustainable high-end tourism: Universitat Autònoma de Barcelona
  • Prompt Engineering: Vanderbilt University
  • تحقيق السعادة في بيئة العمل | Achieving Happiness at Work: Alfaisal University | KLD
  • Lesson Planning with the ELL in Mind: Arizona State University
  • Optimize Campaigns: Research, Refine, and Report Savings: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok