Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Product Lifecycle Management, Prototyping, Market Research, Sustainable Business, Agile Product Development, Marketing, Product Roadmaps, Sustainable Design, Ideation, Commercialization
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Target Audience, Marketing, Value Propositions, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Strategies, Marketing Analytics, Data-Driven Decision-Making, Market Research, Consumer Behaviour, Cultural Responsiveness
Beginner · Course · 1 - 4 Weeks

University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, Digital Advertising, ChatGPT, Branding, Design Thinking, Keyword Research, Search Engine Marketing, Brand Awareness, Brand Strategy, Digital Marketing, Marketing Design, Generative AI, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Personalized Service, Prompt Engineering, AI Personalization, Machine Learning
Beginner · Specialization · 1 - 3 Months

University of California, Santa Cruz
Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Artificial Neural Networks, Ethical Standards And Conduct, Network Model, Machine Learning, Empathy & Emotional Intelligence, Supervised Learning, Reinforcement Learning, Policy Development
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Influencing, Persuasive Communication, Organizational Change, Change Management, Overcoming Obstacles, Cognitive flexibility, Behavioral Economics, Decision Making, Critical Thinking
Beginner · Course · 1 - 4 Weeks

Case Western Reserve University
Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation
Mixed · Course · 1 - 3 Months

Peking University
Skills you'll gain: Bioinformatics, Life Sciences, Biostatistics, Molecular Biology, Informatics, Biology, Computational Thinking, Machine Learning Algorithms, Data Analysis Software, Statistical Analysis, Data Processing
Mixed · Course · 3 - 6 Months

LearnKartS
Skills you'll gain: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Social Media, Facebook, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding
Beginner · Specialization · 3 - 6 Months

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Energy and Utilities, Case Studies, Transportation Management, Facility Management, Water Sustainability, Operations Management, Civil Engineering, Stakeholder Management, Sustainable Development, Project Management, Environmental Issue, Policy Analysis, Economics, Socioeconomics
Mixed · Course · 1 - 3 Months

Universidade Estadual de Campinas
Skills you'll gain: Product Testing, Personal Care, Laboratory Research, Biology, Pharmacology, Chemistry, Health Care Procedure and Regulation, Preventative Care, Clinical Assessment
Beginner · Course · 1 - 3 Months
Sapienza University of Rome
Skills you'll gain: Ancient History, Public History, Political Sciences, Art History, European History, World History, Research, Investigation, Social Sciences, Culture, Governance, Scientific Methods, Data Collection, Storytelling
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Usability Testing, User Interface (UI), Usability, User Research, UI/UX Research, Human Computer Interaction, User Experience Design, User Centered Design, Test Planning
Mixed · Course · 1 - 3 Months