• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • A

    American Museum of Natural History

    Our Earth's Future

    Skills you'll gain: Climate Change Programs, Climate Change Mitigation, Social Sciences, Environmental Issue, Climate Change Adaptation, Socioeconomics, Economics, Policy, and Social Studies, Environment, Scientific Methods, Environmental Science, Physical Science, General Science and Research, Media and Communications, Hydrology, Mathematical Modeling, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    818 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University at Buffalo

    Renewable Energy: Fundamentals and Job Opportunities

    Skills you'll gain: Building Design, Sustainable Technologies, Sustainable Development, Energy and Utilities, Electrical Power, Sustainable Architecture, Sustainable Engineering, Workforce Planning, Gap Analysis, Climate Change Mitigation, Training Programs, Emerging Technologies, Professional Networking, Semiconductors

    4.7
    Rating, 4.7 out of 5 stars
    ·
    228 reviews

    Beginner · Course · 1 - 3 Months

  • R

    Rice University

    Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications

    Skills you'll gain: Environmental Monitoring, Water Quality, Hydrology, Environmental Engineering, Water Resources, Biochemistry, Environmental Science, Mathematical Modeling, Analytical Chemistry, Laboratory Research, Microbiology, Chemical Engineering, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    510 reviews

    Advanced · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica de Chile

    Análisis de Negocios con Estados Financieros

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Accounting, Income Statement, Financial Analysis, Balance Sheet, Financial Reporting, Cash Flows, Cash Management, Working Capital, Accrual Accounting, Asset Management, Operating Expense, Capital Expenditure, Resource Management, Market Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    152 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    ESSEC Business School

    L'entrepreneuriat social: faire son business plan

    Skills you'll gain: Social Impact, Business Modeling, Market Research, Business Planning, Entrepreneurship, Sustainable Business, Key Performance Indicators (KPIs), Marketing, Customer Analysis, Stakeholder Analysis, Business Development, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance, Financial Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    122 reviews

    Mixed · Course · 1 - 4 Weeks

  • K

    Karlsruhe Institute of Technology

    Machine Translation

    Skills you'll gain: Natural Language Processing, Artificial Neural Networks, Deep Learning, Statistical Machine Learning, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Recurrent Neural Networks (RNNs), Language Interpretation, Translation, and Studies, Embeddings, Multilingualism, Vocabulary

    4.5
    Rating, 4.5 out of 5 stars
    ·
    181 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Strategic Sourcing & Supplier Selection

    Skills you'll gain: Strategic Sourcing, Supplier Management, Vendor Management, Contract Negotiation, Supplier Performance Management, Vendor Relationship Management, Supplier Relationship Management, Procurement, Cost Benefit Analysis, Financial Modeling, Negotiation, Market Research, Market Intelligence, Risk Management, Financial Analysis, Data-Driven Decision-Making, Process Improvement, Spreadsheet Software, Business Communication, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

  • É

    École Polytechnique

    Comment rédiger et publier un article scientifique (Enseignement par projet)

    Skills you'll gain: Peer Review, Journals, Writing, Research, Science and Research, Research Methodologies, Editing, Proofreading, Document Management, Ethical Standards And Conduct, Qualitative Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    126 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Foundations of Sports Analytics: Data, Representation, and Models in Sports

    Skills you'll gain: Statistical Methods, Regression Analysis, Plot (Graphics), Data Cleansing, Statistical Hypothesis Testing, Correlation Analysis, Data Preprocessing, Matplotlib, Data Visualization, Statistical Analysis, Scatter Plots, R Programming, Data Analysis, Descriptive Statistics, Pandas (Python Package), Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    204 reviews

    Intermediate · Course · 1 - 3 Months

  • Y

    Yonsei University

    The Korean Economic Development

    Skills you'll gain: Crisis Management, Economic Development, Economics, Export Control, International Finance, Financial Systems, Socioeconomics, International Relations, Public Policies, Policty Analysis, Research, and Development, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    422 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of California, Davis

    SQL for Data Science Capstone Project

    Skills you'll gain: Presentations, SQL, Descriptive Statistics, Data Storytelling, Data Analysis, Peer Review, Exploratory Data Analysis, Statistical Analysis, Data Modeling, Performance Metric, Business Analytics, Text Mining, Data Science, Target Audience, Data Manipulation, Proposal Development

    4.2
    Rating, 4.2 out of 5 stars
    ·
    258 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Geneva

    Troubles du spectre de l'autisme : interventions

    Skills you'll gain: Autism Spectrum Disorders, Student Support and Services, Family Support, Special Education, Parent Communication, Individualized Education Programs (IEP), Working With Children, Speech Therapy, Child Development, Psychological Evaluations, Applied Behavior Analysis, Research, Group Therapy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    199 reviews

    Intermediate · Course · 1 - 3 Months

1…148149150…376

In summary, here are 10 of our most popular market research courses

  • Our Earth's Future: American Museum of Natural History
  • Renewable Energy: Fundamentals and Job Opportunities: University at Buffalo
  • Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications: Rice University
  • Análisis de Negocios con Estados Financieros: Pontificia Universidad Católica de Chile
  • L'entrepreneuriat social: faire son business plan: ESSEC Business School
  • Machine Translation: Karlsruhe Institute of Technology
  • Strategic Sourcing & Supplier Selection: Coursera
  • Comment rédiger et publier un article scientifique (Enseignement par projet): École Polytechnique
  • Foundations of Sports Analytics: Data, Representation, and Models in Sports: University of Michigan
  • The Korean Economic Development: Yonsei University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok