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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    A

    Automatic Data Processing, Inc. (ADP)

    ADP AIRSĀ® Entry-Level Recruiter

    Skills you'll gain: Recruitment, Talent Pipelining, Professional Networking, Applicant Tracking Systems, Recruitment Strategies, Relationship Building, Talent Sourcing, Performance Metric, Job Analysis, Talent Acquisition, Consultative Approaches, Process Improvement, Change Management, Compensation Management, Coordination, Key Performance Indicators (KPIs), Performance Reporting, Market Research, Performance Analysis, Self-Awareness

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    47 reviews

    Beginner Ā· Professional Certificate Ā· 3 - 6 Months

  • Status: Free Trial
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    U

    University of California San Diego

    Designing, Running, and Analyzing Experiments

    Skills you'll gain: Statistical Analysis, Experimentation, Usability Testing, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, UI/UX Research, R Programming, User Experience, Human Computer Interaction, Statistics, Data Validation, Statistical Modeling, Regression Analysis, Logistic Regression

    3.6
    Rating, 3.6 out of 5 stars
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    595 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
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    C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Online Advertising, Copywriting, Advertising, Generative AI, Content Creation, Social Media Content

    4.1
    Rating, 4.1 out of 5 stars
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    19 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
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    M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Generative AI Agents, Corporate Communications, Performance Metric, Generative AI, Content Creation, Goal Setting, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
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    127 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    Generative AI in HR - Impact and Application of Gen AI

    Skills you'll gain: Responsible AI, HR Tech, Employee Engagement, Human Resources, Generative AI, Data Ethics, Talent Recruitment, Talent Acquisition, Human Resource Strategy, Recruitment, Trend Analysis, Employee Training, Employee Retention, Data-Driven Decision-Making, Workforce Development, Workforce Planning

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    248 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Cloudera

    Analyzing Big Data with SQL

    Skills you'll gain: SQL, Apache Hive, Big Data, MySQL, Databases, PostgreSQL, Data Manipulation, Data Analysis, Virtual Machines

    4.8
    Rating, 4.8 out of 5 stars
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    531 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Java Programming: Build a Recommendation System

    Skills you'll gain: Software Design, Java, Java Programming, AI Personalization, Data Processing, Data Analysis, Data Structures, Algorithms, Hypertext Markup Language (HTML)

    4.7
    Rating, 4.7 out of 5 stars
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    656 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • C

    Coursera

    How to Setup Facebook Messenger for a Business

    Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automated Report Generation with Generative AI

    Skills you'll gain: Report Writing, Digital Transformation, Automation, Generative AI, Business Reporting, Business Process Automation, AI Enablement, Operational Efficiency, Artificial Intelligence, Data Collection, Data Analysis

    4.1
    Rating, 4.1 out of 5 stars
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    42 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    كيفية ؄نؓاؔ قناة في ŲŖŲ­Ł„ŁŠŁ„Ų§ŲŖ فيسبوك

    Skills you'll gain: Marketing Channel, Marketing Effectiveness, Sales Strategy, Sales Process, Facebook, Sales, Marketing, Lead Generation, Campaign Management, Marketing Analytics, Social Media Marketing, Web Analytics, Business Strategy, Analytics

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Data Analysis for Business

    Skills you'll gain: Business Analytics, Regression Analysis, Descriptive Statistics, Data Analysis, Data-Driven Decision-Making, Statistical Inference, Statistics, Strategic Decision-Making, Business Analysis, Statistical Analysis, Data Science, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
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    26 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Data Analysis

    Skills you'll gain: Descriptive Statistics, Data Analysis, Analytics, Quantitative Research, Sampling (Statistics), Probability & Statistics, Business Analytics, Statistical Analysis, Regression Analysis, Data-Driven Decision-Making, Statistical Hypothesis Testing, Business Analysis, Microsoft Excel, Variance Analysis, Statistical Inference

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    22 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • ADP AIRSĀ® Entry-Level Recruiter:Ā Automatic Data Processing, Inc. (ADP)
  • Designing, Running, and Analyzing Experiments:Ā University of California San Diego
  • AI-Enhanced Content Creation:Elevate Copywriting with Humata:Ā Coursera
  • Introduction to Public Relations:Ā Microsoft
  • Generative AI in HR - Impact and Application of Gen AI:Ā Board Infinity
  • Analyzing Big Data with SQL:Ā Cloudera
  • Java Programming: Build a Recommendation System:Ā Duke University
  • How to Setup Facebook Messenger for a Business:Ā Coursera
  • Automated Report Generation with Generative AI:Ā Coursera
  • كيفية ؄نؓاؔ قناة في ŲŖŲ­Ł„ŁŠŁ„Ų§ŲŖ فيسبوك:Ā Coursera

Skills you can learn in Marketing

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Marketing Analytics (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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