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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
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    E

    Edureka

    Introduction to PySpark

    Skills you'll gain: PySpark, Apache Spark, Data Management, Distributed Computing, Apache Hadoop, Data Processing, Data Analysis, Exploratory Data Analysis, Python Programming, Scalability

    3.7
    Rating, 3.7 out of 5 stars
    ·
    48 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Applied Python Data Engineering

    Skills you'll gain: Data Visualization Software, PySpark, Data Visualization, Data Storytelling, Statistical Visualization, Site Reliability Engineering, Docker (Software), Databricks, Containerization, Interactive Data Visualization, Plot (Graphics), Plotly, Data Pipelines, Matplotlib, Kubernetes, Apache Spark, Apache Hadoop, Big Data, Data Science, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    110 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Transformative Leadership in the Circular Economy

    Skills you'll gain: Sustainable Business, Sustainable Development, Organizational Leadership, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Professional Development, Waste Minimization, Packaging and Labeling, Environment and Resource Management, Business Leadership, Regulatory Compliance, Engineering Management, Market Opportunities, Key Performance Indicators (KPIs), Emerging Technologies, Digital Marketing

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
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    14 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Generative AI for Keyword Research

    Skills you'll gain: Keyword Research, Generative AI, Google Gemini, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Prompt Engineering, ChatGPT, Microsoft Copilot, Competitive Analysis

    4.6
    Rating, 4.6 out of 5 stars
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    37 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI: Boost Your Cybersecurity Career

    Skills you'll gain: Cyber Threat Intelligence, Security Information and Event Management (SIEM), AI Security, Threat Modeling, Generative AI, Threat Detection, Cybersecurity, Incident Response, Malware Protection, Prompt Engineering, Anomaly Detection, Vulnerability Management, Artificial Intelligence

    4.6
    Rating, 4.6 out of 5 stars
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    133 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Setup & Fundamentals

    Skills you'll gain: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    O

    Olay

    Cosmetic Product Development

    Skills you'll gain: Product Development, Packaging and Labeling, Prototyping, New Product Development, Product Design, Customer Analysis, Production Process, Sustainable Design, Product Testing, Manufacturing Processes, Product Quality (QA/QC), Consumer Behaviour, Market Research, Innovation, Chemistry, Regulatory Compliance, Market Trend

    4.7
    Rating, 4.7 out of 5 stars
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    70 reviews

    Beginner · Course · 1 - 4 Weeks

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    Preview
    M

    Microsoft

    Microsoft Power Platform Fundamentals

    Skills you'll gain: Microsoft Power Platform, Power BI, Microsoft Power Automate/Flow, Dashboard, Microsoft 365, Data Visualization Software, Data Visualization, Business Process Automation, Workflow Management, No-Code Development, Business Process, Generative AI Agents, Data Analysis, Data Integration, Application Design

    4.2
    Rating, 4.2 out of 5 stars
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    156 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Drug Development and Pharmacoepidemiology

    Skills you'll gain: Medication Therapy Management, Drug Development, Clinical Trials, Pharmaceuticals, Pharmacotherapy, Pharmacology, Medical Prescription, Patient Education And Counseling, Clinical Research, Pre-Clinical Development, Patient Safety, Medical Devices, Statistical Analysis, Value-Based Care, Epidemiology, Utilization Management, Health Policy, Program Evaluation, Public Health, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    99 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Business Opportunities and Risks in a Globalized Economy

    Skills you'll gain: Economic Development, International Finance, Economics, Business Economics, Market Opportunities, International Relations, Global Marketing, Demography, Business Risk Management, Analysis, Growth Strategies, Policy Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    182 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Cloudera

    Foundations for Big Data Analysis with SQL

    Skills you'll gain: Database Design, Relational Databases, Databases, SQL, Big Data, Database Systems, NoSQL, Operational Databases, Data Warehousing, Data Management, Virtual Machines, Data Storage, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Python, SQL, Tableau for Data Science

    Skills you'll gain: Data Storytelling, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Interactive Data Visualization, Dashboard, Feature Engineering, Time Series Analysis and Forecasting, Database Management, Exploratory Data Analysis, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning

    4
    Rating, 4 out of 5 stars
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    20 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to PySpark: Edureka
  • Applied Python Data Engineering: Duke University
  • Transformative Leadership in the Circular Economy: University of Colorado Boulder
  • Generative AI for Keyword Research: Coursera
  • Generative AI: Boost Your Cybersecurity Career : IBM
  • Shopify eCommerce Ads Masterclass: Setup & Fundamentals: Skillshare
  • Cosmetic Product Development: Olay
  • Microsoft Power Platform Fundamentals: Microsoft
  • Drug Development and Pharmacoepidemiology: Johns Hopkins University
  • Business Opportunities and Risks in a Globalized Economy: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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