• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • A

    American Museum of Natural History

    The Dynamic Earth: A Course for Educators

    Skills you'll gain: Physical Science, Environment, Hazard Analysis, Spatial Data Analysis, Geographic Information Systems, General Science and Research, Environmental Science, Scientific Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    230 reviews

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Program Design & Evaluation for Health Systems Strengthening

    Skills you'll gain: Health Policy, Health Systems, Public Health, Health Information Management, Research Design, Systems Analysis, Scalability, Technical Communication, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    38 reviews

    Intermediate · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Relações Internacionais

    Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    L&T EduTech

    Design Basics of RCC Buildings

    Skills you'll gain: Architectural Drawing, Blueprint Reading, Structural Engineering, Structural Analysis, Engineering Drawings, Building Design, Engineering Documentation, Architectural Engineering, Building Codes, Civil Engineering, Construction, Engineering Practices, Engineering Calculations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    User Interface Design and Prototyping

    Skills you'll gain: Prototyping, Usability Testing, Wireframing, Interaction Design, User Experience Design, Figma (Design Software), Usability, User Interface (UI) Design, Mockups, UI/UX Research, Design Thinking, User Research, Style Guides

    4.4
    Rating, 4.4 out of 5 stars
    ·
    64 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Genomics for Law

    Skills you'll gain: Intellectual Property, Healthcare Ethics, Clinical Research Ethics, Criminal Investigation and Forensics, Informed Consent, Medical Privacy, Legal Risk, Law, Regulation, and Compliance, Information Privacy, Legal Research, Legal Proceedings, Regulation and Legal Compliance, Life Sciences, Personal Injury Law, Case Law, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Corporate Finance Institute

    Introduction to Capital Markets

    Skills you'll gain: Capital Markets, Financial Market, Investment Banking, Securities Trading, Investments, Market Liquidity, Private Equity, Sales, Financial Industry Regulatory Authorities, Business Acumen, Equities, Asset Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Imperial College London

    Using Data for Healthcare Improvement

    Skills you'll gain: Run Chart, Qualitative Research, Continuous Quality Improvement (CQI), Health Informatics, Quantitative Research, Data Collection, Data-Driven Decision-Making, Statistical Methods, Data Analysis, Systems Of Measurement, Time Series Analysis and Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    49 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Multi-Platform Digital Ads Mastery: 11 Platforms

    Skills you'll gain: Google Ads, Bidding, Facebook, Keyword Research, Pay Per Click Advertising, Online Advertising, Campaign Management, Performance marketing, Advertising Campaigns, Social Media Campaigns, Pinterest, Search Engine Marketing, Social Media, Marketing, Lead Generation, Paid media, TikTok, Advertising, Social Media Marketing, Digital Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 3 - 6 Months

  • P

    Peking University

    刑法学总论 Criminal Law

    Skills you'll gain: Criminal Investigation and Forensics, Legal Proceedings, Case Law, Law, Regulation, and Compliance, Social Justice, Legal Research, Ethical Standards And Conduct, Case Studies

    3.6
    Rating, 3.6 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 3 - 6 Months

1…193194195…378

In summary, here are 10 of our most popular market research courses

  • The Dynamic Earth: A Course for Educators: American Museum of Natural History
  • Program Design & Evaluation for Health Systems Strengthening: Johns Hopkins University
  • Relações Internacionais: Fundação Instituto de Administração
  • Design Basics of RCC Buildings: L&T EduTech
  • User Interface Design and Prototyping: Microsoft
  • Genomics for Law: University of Illinois Urbana-Champaign
  • Introduction to Capital Markets: Corporate Finance Institute
  • Basic Information Literacy: The State University of New York
  • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey
  • Using Data for Healthcare Improvement: Imperial College London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok