Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.
National University of Singapore
Skills you'll gain: Surveys, Presentations, Survey Creation, Persuasive Communication, Cultural Diversity, Intercultural Competence, Verbal Communication Skills, Meeting Facilitation, Interpersonal Communications, Business Writing, Business Communication, Public Speaking, Organizational Structure, Communication, Stakeholder Communications, Business Correspondence, Social Skills, Professional Networking, Professional Development, Writing
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Layout Design, Virtual Environment, Graphic and Visual Design Software, Graphic and Visual Design, Design, Color Matching, Graphic Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Canva (Software), Timelines, Marketing Materials, Product Demonstration, Presentations, Marketing Design, Value Propositions, Sales Presentation, Sales Presentations, Team Oriented, Graphic Design, Entrepreneurship
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Business Ethics, Leadership and Management, Organizational Strategy, Project Management, Leadership Studies, Influencing, Team Management, Conflict Management, Employee Coaching, Strategic Thinking, Team Building, Decision Making, Coaching, Relationship Building, Communication, Business Communication, Active Listening
Mixed · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Media Strategy, Design Thinking
Beginner · Course · 1 - 4 Weeks

Rutgers the State University of New Jersey
Skills you'll gain: Political Sciences, Social Justice, Social Sciences, Policy Analysis, Governance, Research, Economics, Law, Regulation, and Compliance, Ethical Standards And Conduct
Beginner · Course · 1 - 3 Months

Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Performing Arts, Culture, International Relations, World History, Cultural Sensitivity, Cultural Diversity, Art History, Social Studies, Intercultural Competence, Music History, Public History, European History, Media and Communications, Multimedia, Research, Economics, Business Management
Beginner · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, Business Development, Resource Allocation, New Product Development, Target Market, Business Marketing, Performance Metric, Business Strategy, Market Opportunities, User Feedback, Innovation
Beginner · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Negotiation, Communication, Conflict Management, Relationship Building, Leadership, Interpersonal Communications, Persuasive Communication, Value Propositions, Active Listening, Stakeholder Management
Beginner · Course · 1 - 3 Months

Princeton University
Skills you'll gain: Philanthropy, Social Impact, Ethical Standards And Conduct, Business Ethics, Decision Making, Social Justice, Program Evaluation, Economics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Marketing Materials, Workflow Management, Graphic Design, Design Strategies, Customer Engagement, Layout Design, Design, Digital Publishing, Marketing, Entrepreneurship, Design Elements And Principles, Business
Intermediate · Guided Project · Less Than 2 Hours