Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Illinois Urbana-Champaign
Skills you'll gain: Asset Management, Intellectual Property, Data Quality, Information Management, Digital Assets, Business Valuation, Information Systems, Management Information Systems, Data Governance, Enterprise Modeling, Business Metrics, Accounting, Organizational Structure, Innovation, Data Analysis, Big Data
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Peer Review, Organizational Strategy, Brand Management, Business Planning, Organizational Structure, Recruitment, Fundraising, Brand Strategy, Project Design, Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Microsoft Office, Quick Learning, Data Literacy, Communication, Business Strategy
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: User Story, Requirements Elicitation, Requirements Management, Business Requirements, Requirements Analysis, Verification And Validation, Functional Specification, User Acceptance Testing (UAT), Stakeholder Communications, Process Mapping, Interviewing Skills, Active Listening
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Competitive Analysis, Healthcare Industry Knowledge, Stakeholder Analysis, Medical Devices, Market Opportunities, Innovation, Clinical Assessment, Market Analysis, Report Writing, Revenue Forecasting, Financial Modeling, Cost Benefit Analysis, Business Valuation, Regulatory Affairs, Intellectual Property
Mixed · Course · 1 - 3 Months

Skills you'll gain: User Story, Agile Project Management, Agile Methodology, Product Roadmaps, Project Management Software, Project Management, Product Development, Value Propositions, Product Design, Stakeholder Communications, Customer experience strategy (CX)
Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Stakeholder Management, Conflict Management, Strategic Communication, Project Management, Business Communication, Stakeholder Analysis, Project Management Institute (PMI) Methodology, Communication, Relationship Building, Influencing, Program Management, Cultural Sensitivity, Governance
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Digital Transformation, Marketing, Professional Networking, Customer Relationship Building, Customer Engagement, Content Strategy, Market Dynamics, Integrated Marketing Communications, Target Audience, Peer Review
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Responsible AI, Google Gemini, Product Management, AI Enablement, Artificial Intelligence, Stakeholder Engagement
Intermediate · Course · 1 - 4 Weeks

National Taiwan University
Skills you'll gain: Game Theory, Experimentation, Behavioral Economics, Negotiation, Strategic Decision-Making, Research Design, Economics, Decision Making, Socioeconomics, Data Collection, Market Dynamics
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Accountability, Decision Making, Conflict Management, Business Ethics, Risk Management, Strategic Leadership, Culture Transformation, Engineering Management, Organizational Leadership, Empathy, Organizational Strategy, Technical Management, Leadership, Professional Development, Employee Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Security, AI Product Strategy, AI Enablement, Responsible AI, Data Ethics, Strategic Leadership, Business Leadership, Technology Roadmaps, Data Strategy, Artificial Intelligence, Business Strategies, Strategic Thinking, Milestones (Project Management), Agile Project Management, Compliance Training, Compliance Management, Data Management, AI Orchestration, Artificial Intelligence and Machine Learning (AI/ML), Team Building
Advanced · Course · 3 - 6 Months