• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI in User Research and Design Thinking

    Skills you'll gain: Ideation, UI/UX Research, Innovation, Design Thinking, User Research, Generative AI, Competitive Analysis, Human Centered Design, Data Ethics, Persona (User Experience), AI Workflows, Artificial Intelligence, Problem Solving, Data Collection, Data Synthesis, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Strategizing the Use of Generative AI in Learning Design

    Skills you'll gain: Responsible AI, Prompt Engineering, Generative AI, ChatGPT, Education Software and Technology, Design Strategies, Artificial Intelligence, Data Ethics, Content Creation, Professional Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    Real-World Cloud PM 1 of 3: Cloud Business and Technology

    Skills you'll gain: Cloud Computing, Amazon S3, Amazon Web Services, Cloud Storage, Cloud Services, Thought Leadership, Technology Strategies, Product Management, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    63 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Gestión de Operaciones

    Skills you'll gain: Operations Management, Process Design, Process Improvement, Business Operations, Operational Analysis, Operational Efficiency, Inventory Management, Workflow Management, Process Management, Performance Improvement, Continuous Improvement Process, Organizational Strategy, Service Improvement, Inventory Management System, Inventory Control, Process Analysis, Capacity Management, Service Level, Resource Utilization, Decision Making

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    D

    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Product Strategy, AI Enablement, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Market Intelligence, Advanced Analytics, Market Research, Revenue Management, Artificial Intelligence, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct, Data Quality, Market Trend

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Microsoft

    Ethical and Regulatory Implications of Generative AI

    Skills you'll gain: Responsible AI, Regulatory Compliance, Compliance Management, Data Ethics, Generative AI, Regulatory Requirements, AI Security, Governance, Regulatory Affairs, Ethical Standards And Conduct, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    ESG Value Creation for Business Impact

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Corporate Sustainability, Business Ethics, Governance, Social Impact, Advocacy, Sustainability Reporting, Environmental Resource Management, Corporate Strategy, Diversity and Inclusion, Climate Change Adaptation, Performance Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Big Data

    Skills you'll gain: Big Data, Analytics, Data Processing, Data Analysis, Data Strategy, Data Storage, Data Management, Data Infrastructure, Unstructured Data, Real Time Data

    3.9
    Rating, 3.9 out of 5 stars
    ·
    30 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    The Pearson Complete Course for CISM Certification: Unit 1

    Skills you'll gain: Governance, Governance Risk Management and Compliance, Enterprise Security, Compliance Management, Regulatory Requirements, Business Metrics, Performance Metric, Ethical Standards And Conduct

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Adobe Indesign for Beginners: Workshop Flyer Design

    Skills you'll gain: Adobe InDesign, Layout Design, Color Theory, Typography, Photo Editing, Graphic Design, Design, Digital Design, Design Software

    4.1
    Rating, 4.1 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    Starweaver

    Understanding Corporate Communications

    Skills you'll gain: Corporate Communications, Internal Communications, Strategic Communication, Crisis Management, Business Communication, Business Ethics, Stakeholder Communications, Public Relations, Cross-Functional Collaboration, Media Relations, Communication Strategies, Employee Engagement, Social Media

    4.5
    Rating, 4.5 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Operations Management

    Skills you'll gain: Operations Management, Process Improvement, Revenue Management, Process Analysis, Business Operations, Lean Six Sigma, Operational Performance Management, Lean Methodologies, Operational Efficiency, Continuous Improvement Process, Service Management, Quality Management, Strategic Planning, Capacity Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 3 Months

Searches related to marketing strategy

marketing strategy and techniques
marketing strategy for entrepreneurs
marketing strategy for engineers and technologists
marketing strategy capstone project
the "who" of the marketing strategy:segmentation & targeting
retail marketing strategy
influencer marketing strategy
fundamentals of marketing strategy
1…271272273…365

In summary, here are 10 of our most popular marketing strategy courses

  • Generative AI in User Research and Design Thinking: Fractal Analytics
  • Strategizing the Use of Generative AI in Learning Design : University of Michigan
  • Real-World Cloud PM 1 of 3: Cloud Business and Technology: Advancing Women in Tech
  • Gestión de Operaciones: IESE Business School
  • Generative AI for the Resilient Pricer: Dartmouth College
  • Ethical and Regulatory Implications of Generative AI: Microsoft
  • ESG Value Creation for Business Impact: Duke University
  • Fundamentals of Big Data: LearnQuest
  • The Pearson Complete Course for CISM Certification: Unit 1: Pearson
  • Adobe Indesign for Beginners: Workshop Flyer Design: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok