• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • S

    Skillshare

    Creative Writing: Crafting Personal Essays with Impact

    Skills you'll gain: Writing, Writing and Editing, Honesty, Storytelling, Journals, Editing, Content Creation, Personal Development, Investigation, Self-Awareness

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Brand Management, Regression Analysis, Data-Driven Decision-Making, Marketing Strategies, Customer Analysis, Marketing, Analytics, Business Analytics, Return On Investment, Customer Insights, Statistical Analysis, Trend Analysis, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Healthcare Innovation: Need/Opportunity Identification

    Skills you'll gain: Stakeholder Analysis, Decision Making, Innovation, Strategic Decision-Making, New Product Development, User Research, Organizational Strategy, Health Care Procedure and Regulation, Health Technology, Problem Solving, Process Analysis, Planning, Return On Investment

    Build toward a degree

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Fundamentals of Dairy Nutrition: Forages and Feed

    Skills you'll gain: Food and Beverage, Food Quality Assurance And Control, Nutrition and Diet, Cost Estimation

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Get Started with User Experience (UX) Design in Miro

    Skills you'll gain: User Interface (UI), User Experience, Persona (User Experience), User Interface (UI) Design, User Flows, User Interface and User Experience (UI/UX) Design, User Experience Design, UI Components, Visualization (Computer Graphics), User Centered Design

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    كيفية بناء منظمة متعلمة|How to Build a Learning Organization

    Skills you'll gain: Training and Development, Knowledge Transfer, Culture Transformation, Organizational Structure, Organizational Leadership, Willingness To Learn, Organizational Change, Organizational Effectiveness, Innovation, Learning Strategies, Market Share, Business Strategy, Case Studies, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Launching Your Music Career

    Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Recruitment, Music Performance, Event Management, Portfolio Management, Business Management, Entrepreneurship, Performing Arts, Recruitment Strategies, Professional Networking, Relationship Building, Value Propositions, Growth Strategies, Marketing Strategies, Branding, Target Market

    Intermediate · Course · 1 - 3 Months

  • U

    University of California, Santa Cruz

    Conspiracy Planet

    Skills you'll gain: Research, Investigation, Storytelling, Systems Thinking, Content Creation, Peer Review, Political Sciences, Social Sciences, Social Impact, Discussion Facilitation, World History

    4.4
    Rating, 4.4 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • I

    IESE Business School

    Parte 1: Design Thinking para la resolución de problemas

    Skills you'll gain: Design Thinking, Problem Solving, Creative Problem-Solving, Human Centered Design, Brainstorming, Ideation, Innovation, Needs Assessment, Technical Communication, Customer Analysis

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Equity Capital Markets: Analyze & Forecast IPOs

    Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Minnesota

    Analytics Project Ideation

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Simulations, Exploratory Data Analysis, Experimentation, Research Design, Business Analytics, Operations Research, Project Design, Customer Analysis, A/B Testing, Data Mining, Business Analysis, Analytical Skills, Ideation, Advanced Analytics, Applied Machine Learning, Process Mapping, Problem Solving, Critical Thinking

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Alternative Investments As We Age: Building Wealth

    Skills you'll gain: Wealth Management, Financial Analysis, Case Studies, Financial Planning, Investments, Decision Making, Portfolio Management, Asset Management, Behavioral Economics, Investment Management, Private Equity, Real Estate, Risk Mitigation

    Beginner · Course · 1 - 4 Weeks

1…272273274…378

In summary, here are 10 of our most popular market research courses

  • Creative Writing: Crafting Personal Essays with Impact: Skillshare
  • L'analyse marketing: University of Virginia
  • Healthcare Innovation: Need/Opportunity Identification: University of Illinois Urbana-Champaign
  • Fundamentals of Dairy Nutrition: Forages and Feed: University of Illinois Urbana-Champaign
  • Get Started with User Experience (UX) Design in Miro: Coursera
  • كيفية بناء منظمة متعلمة|How to Build a Learning Organization: Alfaisal University | KLD
  • Launching Your Music Career: University of Colorado Boulder
  • Conspiracy Planet: University of California, Santa Cruz
  • Parte 1: Design Thinking para la resolución de problemas: IESE Business School
  • Equity Capital Markets: Analyze & Forecast IPOs: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok