Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Pennsylvania
Skills you'll gain: Creative Thinking, Creativity, Creative Problem-Solving, Ideation, Innovation, Architectural Design, Problem Solving, Design Thinking, Artificial Intelligence and Machine Learning (AI/ML), Entrepreneurship, Artificial Intelligence, Advertising, Marketing, Game Design, Consumer Behaviour, Experimentation
Beginner · Course · 1 - 3 Months

Rutgers the State University of New Jersey
Skills you'll gain: Business Ethics, Responsible AI, Case Studies, Risking, Governance, Ethical Standards And Conduct, AI Security, Compliance Management, Artificial Intelligence, Business Management, Regulation and Legal Compliance, Accountability, Information Privacy, Business Strategies, Decision Making, Social Justice
Intermediate · Course · 1 - 3 Months

Amazon Web Services
Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Presentations, Data Visualization, Corporate Communications, Data Storytelling, Sales Presentation, Sales Presentations, Business Communication, Company, Product, and Service Knowledge, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Business Modeling, Business Architecture, Entrepreneurship, Storytelling, Design Thinking, Business Strategies, Business Strategy, Innovation, Strategic Thinking, Systems Thinking, Business, Presentations, Media and Communications, Case Studies, Market Opportunities, Value Propositions, Competitive Analysis
Advanced · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Generative AI Agents, Public Relations, Content Creation, Responsible AI, Marketing and Public Relations, AI Personalization, Corporate Communications, Productivity Software, Crisis Management, Prompt Engineering, Team Leadership, Social Media Campaigns, Media Planning
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Data Analysis, Analytical Skills, Data Management, Exploratory Data Analysis, Statistical Reporting, Data-Driven Decision-Making, Trend Analysis, Data Presentation, Data Collection, Statistical Modeling, Data Validation, Statistical Inference, Model Evaluation, Communication
Mixed · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Human Resources, Negotiation, Adaptability, Resilience, Human Resource Strategy, Telecommuting, Organizational Change, Leadership and Management, Leadership, Virtual Teams, Workforce Management, Digital Transformation, Diversity and Inclusion, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Data Ethics, Predictive Modeling, No-Code Development, Model Deployment, Data Visualization, Data Presentation, Responsible AI, Data-Driven Decision-Making, Advanced Analytics, Business Intelligence, Business Analytics, Data Cleansing, Business Reporting, Global Marketing, LLM Application, AI Enablement, User Feedback, Data Preprocessing, Predictive Analytics, Data Architecture
Beginner · Specialization · 1 - 3 Months

University of California, Irvine
Skills you'll gain: Project Schedules, Project Planning, Agile Methodology, Conflict Management, Stakeholder Management, Milestones (Project Management), Quality Assessment, Negotiation, Cost Estimation, Resource Planning, Project Risk Management, Contract Management, Kanban Principles
Beginner · Course · 1 - 3 Months
Skills you'll gain: AI Personalization, Marketing Analytics, A/B Testing, Marketing Strategies, Marketing Effectiveness, Product Marketing, Campaign Management, Marketing, Advertising Campaigns, Performance Measurement, Generative AI, Target Audience, Google Ads, Predictive Analytics, AI Enablement, ChatGPT, Analytics, Automation
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Sales Pipelines, B2B Sales, Sales Presentation, Enterprise Sales, Sales Enablement, Sales, Sales Process, Sales Strategy, Consultative Selling, Cross Selling, Value Propositions, Rapport Building, Stakeholder Management, Customer Relationship Management, Data-Driven Decision-Making, Relationship Building, Communication Strategies, Personalized Service
Intermediate · Course · 1 - 4 Weeks