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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Construção de Relacionamentos em Vendas Orientada a Dados

    Skills you'll gain: Sales Strategy, Sales, Customer Analysis, AI Personalization, Regression Analysis, Product Knowledge, Data Analysis, Predictive Analytics, Statistical Analysis, Business Metrics, Machine Learning Methods, Machine Learning, Classification Algorithms

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    ETL Processing on Google Cloud Using Dataflow and BigQuery

    Skills you'll gain: Data Pipelines, Extract, Transform, Load, Dataflow, Data Processing, Scripting, Google Cloud Platform, Big Data, Scripting Languages, Data Migration, Cloud Storage

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, Generative AI Agents, Sales Strategy, Customer Engagement, Sales Process, Lead Generation, Sales, Sales Enablement, Real Time Data, AI Enablement, Customer Insights, Market Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    El futuro de la inteligencia artificial en el deporte

    Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon Connect Chat and Messaging Fundamentals

    Skills you'll gain: Amazon Web Services, Customer Communications Management, Customer experience strategy (CX), Integrated Marketing Communications, Cross-Channel Marketing, Service Level, Systems Integration, Security Controls

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Mejores prácticas para el procesamiento de datos en Big Data

    Skills you'll gain: Databricks, Real Time Data, PySpark, Apache Hive, Apache Spark, Big Data, Data Processing, SQL, Data Manipulation, Pandas (Python Package)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    43 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Mastering Recommendation Systems with Python

    Skills you'll gain: Model Evaluation, Data Preprocessing, Feature Engineering, AI Personalization, Applied Machine Learning, Data Science, Machine Learning, Scalability, Data Manipulation, Python Programming, Data Transformation, Pandas (Python Package), Predictive Analytics, Machine Learning Methods, Predictive Modeling, Text Mining, Development Environment, Scikit Learn (Machine Learning Library), Machine Learning Algorithms, NumPy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Python: de usuario a explorador de datos

    Skills you'll gain: Matplotlib, NumPy, Extract, Transform, Load, Time Series Analysis and Forecasting, Pandas (Python Package), Exploratory Data Analysis, Data Science, Data Visualization Software, Data Analysis, Statistical Analysis, Graphing, Data Import/Export, Data Manipulation, Data Structures, Python Programming, Linear Algebra, File Management

    3.9
    Rating, 3.9 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    R Programming and Tidyverse Capstone Project

    Skills you'll gain: R Programming, Rmarkdown, Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Data Analysis, Data Visualization Software, Data Science, Data Manipulation, Data Storytelling, Statistical Analysis, Data Cleansing, Data Integration, Data Transformation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization with OpenAI API: Generate code with GenAI

    Skills you'll gain: Prompt Engineering, OpenAI API, Generative AI, Data Visualization, Data Visualization Software, ChatGPT, Matplotlib, Seaborn, Data Analysis, Pandas (Python Package), Python Programming, Data Manipulation, Natural Language Processing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Dell

    Develop with Dell: IT Sales

    Skills you'll gain: Overcoming Objections, Sales Process, Closing (Sales), Value Propositions, Active Listening, Selling Techniques, Sales Presentation, Prospecting and Qualification, Digital Transformation, Business Communication, Sales, Technical Sales, Data Centers, Inside Sales, Customer Relationship Building, Market Research, Sales Strategy, Customer Insights, Customer Analysis, Outside Sales

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Weather Data in BigQuery

    Skills you'll gain: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration, Time Series Analysis and Forecasting

    Beginner · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Construção de Relacionamentos em Vendas Orientada a Dados: Fundação Instituto de Administração
  • ETL Processing on Google Cloud Using Dataflow and BigQuery: Google Cloud
  • GenAI for Field Sales Agents: Local Market Insights: Coursera
  • El futuro de la inteligencia artificial en el deporte: Real Madrid Graduate School Universidad Europea
  • Amazon Connect Chat and Messaging Fundamentals: Amazon Web Services
  • Mejores prácticas para el procesamiento de datos en Big Data: Coursera
  • Mastering Recommendation Systems with Python: EDUCBA
  • Python: de usuario a explorador de datos: Universidad Nacional Autónoma de México
  • R Programming and Tidyverse Capstone Project: University of Colorado Boulder
  • Data Visualization with OpenAI API: Generate code with GenAI: Coursera

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Modeling (9)
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