Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Automatic Data Processing, Inc. (ADP)
Skills you'll gain: Employee Onboarding, Employee Retention, Talent Acquisition, New Hire Orientations, Continuous Improvement Process, Process Improvement, Relationship Building, Performance Metric, Drive Engagement, Performance Management, Goal Setting, Internal Communications, Communication, Leadership Development
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Brand Loyalty, Personalized Service, Employee Surveys, Contextual Advertising
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Regression Analysis, Performance Tuning, Applied Machine Learning, Machine Learning Methods, Machine Learning, Bayesian Statistics, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales, Customer Analysis, AI Personalization, Regression Analysis, Product Knowledge, Data Analysis, Predictive Analytics, Statistical Analysis, Business Metrics, Machine Learning Methods, Machine Learning, Classification Algorithms
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising
Intermediate · Guided Project · Less Than 2 Hours

LearnKartS
Skills you'll gain: Tableau Software, Data Visualization Software, Dashboard, Geospatial Information and Technology, Pivot Tables And Charts, Trend Analysis, Data Modeling
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: People Analytics, Accounts Payable and Receivable, Workday (Software), Accounting Software, Data Analysis Software, Financial Data, Dashboard, General Ledger, Accounting, Data Import/Export, Workflow Management, Business Process, Financial Reporting, Finance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Excel Macros, Data Analysis, Data Visualization Software, Data Security, Data Integrity, Automation
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Intellectual Property, Case Studies, Law, Regulation, and Compliance, Case Law, Legal Research, Emerging Technologies, Market Analysis, Technology Strategies, Music
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Matplotlib, Convolutional Neural Networks, Linear Algebra, Image Analysis, Data Visualization, NumPy, Machine Learning Algorithms, Keras (Neural Network Library), Pandas (Python Package), Seaborn, Artificial Intelligence and Machine Learning (AI/ML), Data Science, Applied Machine Learning, Tensorflow, Data Analysis, Artificial Intelligence, Machine Learning
Beginner · Specialization · 3 - 6 Months
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Market Dynamics, Strategic Decision-Making, New Product Development, Market Analysis, Innovation
Mixed · Course · 1 - 3 Months