Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Illinois Urbana-Champaign
Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Price Negotiation, Value Propositions, Market Analysis, Brand Management, Writing
Build toward a degree
Beginner · Course · 1 - 4 Weeks
American Museum of Natural History
Skills you'll gain: Life Sciences, Biology, Environmental Science, Environment, Biochemistry, Physiology, Hydrology, Environmental Issue, Anatomy, Water Quality, Behavioral Health, Research
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: AI Personalization, Fraud detection, Big Data, Credit Risk, Risk Management, Digital Transformation, Customer Insights, Machine Learning, Marketing Analytics, AI Enablement, Data-Driven Decision-Making, Applied Machine Learning, Financial Data, Customer experience improvement, Artificial Intelligence, Analytics, Retail Banking, Data Science, Information Privacy
Mixed · Course · 1 - 4 Weeks

Vanderbilt University
Skills you'll gain: Android Studio, Android Development, Object Oriented Programming (OOP), Java Programming, Java, Mobile Development, Data Structures, Integrated Development Environments, Computer Programming, Debugging, Algorithms
Beginner · Course · 1 - 3 Months

Wesleyan University
Skills you'll gain: Storytelling, Content Creation, Writing and Editing
Mixed · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Growth Strategies, Marketing, Marketing Channel, Customer Engagement, Promotional Strategies, Marketing Strategies, Business Strategies, Product Marketing, Value Propositions, Innovation, Marketing Communications, Interviewing Skills, Case Studies
Mixed · Course · 1 - 4 Weeks

University of Geneva
Skills you'll gain: Autism Spectrum Disorders, Student Support and Services, Family Support, Special Education, Parent Communication, Individualized Education Programs (IEP), Working With Children, Speech Therapy, Child Development, Psychological Evaluations, Applied Behavior Analysis, Research, Group Therapy
Intermediate · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Statistical Methods, Regression Analysis, Plot (Graphics), Data Cleansing, Statistical Hypothesis Testing, Correlation Analysis, Data Preprocessing, Matplotlib, Data Visualization, Statistical Analysis, Scatter Plots, R Programming, Data Analysis, Descriptive Statistics, Pandas (Python Package), Python Programming
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Cloud-Native Computing, NoSQL, MongoDB, Agile Methodology, Scrum (Software Development), Cloud Applications, DevOps, Test Driven Development (TDD), CI/CD, Behavior-Driven Development, Continuous Integration, Continuous Delivery, Continuous Deployment, Sprint Retrospectives, Sprint Planning, User Story
Intermediate · Course · 1 - 3 Months

Lund University
Skills you'll gain: Business Modeling, Digital Transformation, Innovation, Business Process, Software Development, Network Analysis, Business Strategy, E-Commerce, Strategic Thinking, Value Propositions, Apple iOS, Decision Making, Case Studies, Amazon Web Services
Beginner · Course · 1 - 3 Months

Northwestern University
Skills you'll gain: Resource Allocation, Marketing Strategies, Customer experience strategy (CX), Data Science, Brand Management, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Advertising, Organizational Change
Mixed · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Data Analysis Software, Trend Analysis, Research
Mixed · Course · 1 - 4 Weeks