Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: User Accounts, Collaborative Software, Virtual Environment, Display Devices, Safety and Security, Computer Displays
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Social Determinants Of Health, Community Health, Health Equity, Behavioral Economics, Digital Transformation, Consumer Behaviour, Business Modeling
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Telecommuting, Student Engagement, Education Software and Technology, Digital pedagogy, Virtual Environment, Stress Management, Instructional Design, Organizational Skills, Active Listening, Empathy, Communication, Collaboration, Driving engagement, Relationship Building, Emotional Intelligence
Beginner · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Video Editing, Creative Thinking, Multimedia, Cognitive flexibility, Photo Editing, Music, Storytelling, Brainstorming, Critical Thinking, Aesthetics, Systems Thinking, Communication
Beginner · Course · 1 - 3 Months

University of Alberta
Skills you'll gain: Virtual Teams, Recognizing Others, Conflict Management, Emotional Intelligence, Empathy & Emotional Intelligence, Collaboration, Occupational Health, Teamwork, Stress Management, Employee Engagement, Mental Health, Occupational Safety and Health Administration (OSHA), Crisis Management, Workplace inclusivity, Occupational Safety And Health, Human Resource Policies, Self-Awareness, Resilience, Communication, Leadership and Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Web Content Accessibility Guidelines, User Experience Design, Design and Product, Digital Design, User Interface (UI), Technical Writing, Usability Testing, Design Research, User Centered Design, Content Creation, Style Guides, Content Strategy, Writing, Information Architecture, Product Design
Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Matplotlib, Data Visualization, Predictive Modeling, Pandas (Python Package), Data Visualization Software, Predictive Analytics, Regression Analysis, Data Analysis, Data Cleansing, Data Science, Machine Learning Algorithms, Statistical Inference, Statistical Modeling, Probability & Statistics, Classification Algorithms, Python Programming
Intermediate · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Live Streaming, Drive Engagement, Scheduling, Social Media, Social Media Strategy, Social Media Content, Customer Engagement, Video Production, Content Strategy, Content Development and Management, Technical Support
Beginner · Course · 1 - 4 Weeks
University of Leeds
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Environmental Social And Corporate Governance (ESG), Corporate Strategy, Business Transformation, Business Modeling, Environmental Resource Management, Case Studies, Climate Change Mitigation, Analysis
Intermediate · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Professionalism
Beginner · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Value Propositions, Entrepreneurship, Ideation, New Product Development, Business Modeling, Sales Presentations, Innovation, New Business Development, Business Planning, Presentations, Strategic Thinking, Business Strategies, Competitive Analysis, Market Research
Advanced · Course · 1 - 3 Months