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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Database systems

    Skills you'll gain: NoSQL, Data Warehousing, Relational Databases, Database Management, Extract, Transform, Load, SQL, Databases, Data Mining, Business Intelligence, Big Data, Database Architecture and Administration, Information Systems, Database Systems, MySQL, Predictive Analytics, Database Design, MongoDB, Data Modeling, Scalability, Database Management Systems

    4.3
    Rating, 4.3 out of 5 stars
    ·
    690 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Plant Bioinformatic Methods

    Skills you'll gain: Bioinformatics, Network Analysis, Biostatistics, Molecular Biology, Analysis, Data Visualization Software, Database Software, Health Informatics, Data Analysis, Data Synthesis, Life Sciences, Statistical Methods, Data Mining, Exploratory Data Analysis, Technical Communication, Data Processing, Scientific Visualization, Databases, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.1K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    Artificial Intelligence for Healthcare

    Skills you'll gain: Artificial Intelligence, AI Enablement, Jupyter, Healthcare Ethics, Health Informatics, Healthcare Industry Knowledge, LLM Application, Machine Learning, Deep Learning, Machine Learning Software, MLOps (Machine Learning Operations), Statistical Machine Learning, AI Product Strategy, Model Evaluation, Convolutional Neural Networks, Data Preprocessing, Predictive Modeling, Data-Driven Decision-Making, Data Processing, Data Analysis

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    AI-Enhanced Prospecting and Sales Techniques

    Skills you'll gain: Selling Techniques, Sales Prospecting, Microsoft Copilot, Sales Presentations, Sales Strategy, Sales, AI Personalization, Prospecting and Qualification, Customer Analysis, Lead Generation, Customer Insights, AI Enablement, Presentations, Microsoft PowerPoint, Customer Relationship Management (CRM) Software, Quality Control

    Advanced · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Google Ads for Beginners: Master Essentials & Fundamentals

    Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning Foundations: A Case Study Approach

    Skills you'll gain: Model Evaluation, Applied Machine Learning, Feature Engineering, Regression Analysis, Machine Learning, Image Analysis, Supervised Learning, Artificial Intelligence, Data Preprocessing, Deep Learning, Computer Vision, Application Development, Predictive Modeling, Unsupervised Learning, Natural Language Processing, Text Mining, Python Programming, Classification Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Strategies for Paid Campaigns

    Skills you'll gain: Google Analytics, Marketing Budgets, Performance marketing, Pay Per Click Advertising, Digital Marketing, Paid media, Google Ads, Marketing Strategies, Digital Advertising, Driving engagement, Campaign Management, Web Analytics, Online Advertising, Advertising Campaigns, Budget Management, Bidding, Marketing Analytics, Lead Generation, Facebook, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    NoSQL Databases: Analyze & Implement Scalable Systems

    Skills you'll gain: Apache Mahout, NoSQL, Big Data, Databases, Real Time Data, Scalability, Distributed Computing, Data Persistence, Database Architecture and Administration, Model Evaluation, Data Integrity, Unstructured Data, Machine Learning Algorithms, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Exploring Data Transformation with Google Cloud

    Skills you'll gain: Data Governance, Digital Transformation, Data Strategy, Real Time Data, Google Cloud Platform, Business Transformation, Data Management, Data Warehousing, Data Transformation, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Processing, Data-Driven Decision-Making, Database Systems, Data Migration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    923 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Generative AI for Data Analysis

    Skills you'll gain: Prompt Engineering, Data Storytelling, Data Presentation, Dashboard, Interactive Data Visualization, Generative AI, Data Ethics, Responsible AI, Infographics, Data Visualization, Anomaly Detection, Excel Formulas, Predictive Modeling, Data Visualization Software, Microsoft Copilot, Business Reporting, Risk Analysis, Text Mining, Predictive Analytics, Automation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    125 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    Developing an Experimenter's Mindset for Business

    Skills you'll gain: Innovation, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Entrepreneurship, Creative Problem-Solving, Strategic Thinking, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Business, Data-Driven Decision-Making

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Delivering Bad News to Customers

    Skills you'll gain: Relationship Management, Professional Development, Customer Relationship Management, Interpersonal Communications, Service Recovery, Business Communication, Strategic Communication, Compassion, Solution Delivery

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Database systems: Universidad Nacional Autónoma de México
  • Plant Bioinformatic Methods: University of Toronto
  • Artificial Intelligence for Healthcare: SkillUp
  • AI-Enhanced Prospecting and Sales Techniques: Microsoft
  • Google Ads for Beginners: Master Essentials & Fundamentals: Coursera
  • Machine Learning Foundations: A Case Study Approach: University of Washington
  • Strategies for Paid Campaigns: Simplilearn
  • NoSQL Databases: Analyze & Implement Scalable Systems: EDUCBA
  • Exploring Data Transformation with Google Cloud: Google Cloud
  • Microsoft Generative AI for Data Analysis: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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