• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    313 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Campus BBVA

    Data & Cybersecurity

    Skills you'll gain: Computer Security Incident Management, Incident Management, Crisis Management, Security Information and Event Management (SIEM), Security Management, Data Security, Cybersecurity, Cyber Attacks, Security Strategy, AI Security, Cyber Operations, Data Processing, Security Awareness, Anomaly Detection, Data Science, Time Series Analysis and Forecasting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    342 reviews

    Intermediate · Course · 1 - 3 Months

  • 2

    28DIGITAL

    Value Creation Through Innovation

    Skills you'll gain: Closing (Sales), Business Modeling, Cold Calling, Design Thinking, Customer Analysis, Entrepreneurship, Technology Roadmaps, Market Opportunities, Innovation, Sales Process, Technology Strategies, Market Analysis, Target Market, Marketing, Business Strategy, Forecasting, Ideation, Marketing Strategies, Strategic Planning, Business Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    723 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University at Buffalo

    Data-Driven Process Improvement

    Skills you'll gain: Process Mapping, Data Collection, Process Improvement, Business Process, Process Analysis, Data-Driven Decision-Making, Performance Measurement, Data Validation, Business Process Modeling, Business Analytics, Operational Performance Management, Gap Analysis, Organizational Strategy, Key Performance Indicators (KPIs), Internet Of Things, Data Integrity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    251 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Macquarie University

    Global sustainability and corporate social responsibility: Be sustainable

    Skills you'll gain: Business Ethics, Corporate Sustainability, Sustainable Business, Environmental Social And Corporate Governance (ESG), Sustainable Development, Governance, Corporate Strategy, Business Strategies, Supply Chain, Social Impact, Organizational Structure

    4.7
    Rating, 4.7 out of 5 stars
    ·
    466 reviews

    Beginner · Course · 1 - 3 Months

  • N

    Northwestern University

    Leadership Through Marketing

    Skills you'll gain: Resource Allocation, Marketing Strategies, Marketing Analytics, Customer experience strategy (CX), Data Science, Analytics, Marketing, Data Analysis, Digital Transformation, Brand Strategy, Customer Insights, Data-Driven Decision-Making, Business Leadership, Consumer Behaviour, Business Strategy, Advertising, Organizational Change

    4.6
    Rating, 4.6 out of 5 stars
    ·
    470 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Use Generative AI as Your Thought Partner

    Skills you'll gain: Prompt Engineering, Responsible AI, AI Enablement, Generative AI, Strategic Thinking, Data Ethics, Artificial Intelligence, Workforce Development, Digital Transformation, Employee Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Corporate Entrepreneurship: Innovating within Corporations

    Skills you'll gain: Proposal Development, Business Modeling, Innovation, Entrepreneurship, Customer Analysis, Entrepreneurial Finance, Business Valuation, Financial Modeling, Market Opportunities, New Business Development, Internal Auditing, Corporate Finance, Financial Statements, Business Strategy, Corporate Strategy, Business Planning, Corporate Accounting, Project Finance, Business Metrics, Finance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    301 reviews

    Beginner · Specialization · 3 - 6 Months

  • S

    Starweaver

    Change Management & Innovation Leader

    Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Change Management, Google Gemini, Anthropic Claude, Business Strategy, Strategic Leadership, Business Leadership, Strategic Thinking, ChatGPT, Leadership, Generative AI, Initiative and Leadership, Organizational Skills, Communication Strategies, Communication

    3.6
    Rating, 3.6 out of 5 stars
    ·
    24 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • U

    University of Michigan

    Personal Branding: Stand Out and Succeed

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Brand Management, Personal Attributes, Self-Awareness, Storytelling, Value Propositions, Competitive Analysis, Concision, Creativity, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    162 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Change Leadership: Developing Strategic Gap Analysis in Miro

    Skills you'll gain: Gap Analysis, Change Management, Business Process Reengineering, Project Management, Personal Development, Business Process, Process Mapping, Miro AI, Organizational Strategy, Business Strategies, Business Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    232 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • R

    Rutgers the State University of New Jersey

    Supply Chain Analytics

    Skills you'll gain: Competitive Analysis, Supply Chain, Supply Chain Management, Benchmarking, Transportation, Supply Chain, and Logistics, Customer Analysis, Supply Chain Planning, Customer experience improvement, Analytics, Financial Analysis, Inventory Management System, Data Analysis, Cost Estimation, Data-Driven Decision-Making, Cost Reduction, Spatial Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    822 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to pricing strategy

pricing strategy optimization
pricing strategy in practice
pricing strategy optimization specialization
customer value in pricing strategy
cost and economics in pricing strategy
market and competition in pricing strategy
writing is designing: ux content & interface strategy
1…109110111…329

In summary, here are 10 of our most popular pricing strategy courses

  • Selling to Chinese Consumers: The Chinese University of Hong Kong
  • Data & Cybersecurity: Campus BBVA
  • Value Creation Through Innovation: 28DIGITAL
  • Data-Driven Process Improvement: University at Buffalo
  • Global sustainability and corporate social responsibility: Be sustainable: Macquarie University
  • Leadership Through Marketing: Northwestern University
  • Use Generative AI as Your Thought Partner: Coursera
  • Corporate Entrepreneurship: Innovating within Corporations: University of Maryland, College Park
  • Change Management & Innovation Leader: Starweaver
  • Personal Branding: Stand Out and Succeed : University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok