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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    S

    SkillsBooster Academy

    Generative AI for SEO: Be the #1 Answer in AI Search

    Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials

    Intermediate · Course · 1 - 3 Months

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    Microsoft

    Introduction to Sales and AI Fundamentals

    Skills you'll gain: Prompt Engineering, Sales Process, Sales Presentations, Verbal Communication Skills, Product Knowledge, Communication, Oral Expression, AI Personalization, Sales, Non-Verbal Communication, Interpersonal Communications, Sales Strategy, Microsoft Copilot, Generative AI Agents, Personalized Service, Customer Relationship Management (CRM) Software, AI Enablement

    Advanced · Course · 1 - 4 Weeks

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    Technical University of Munich (TUM)

    The Economics of Agro-Food Value Chains

    Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food and Beverage, Research, Packaging and Labeling, Product Knowledge, Sustainability Standards, Innovation, Global Marketing, Supply And Demand, Economics

    4.5
    Rating, 4.5 out of 5 stars
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    448 reviews

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
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    Google

    Decisions, Decisions: Dashboards and Reports

    Skills you'll gain: Dashboard, Business Intelligence, Tableau Software, Business Reporting, Data Presentation, Data Visualization Software, Data Visualization, Stakeholder Communications, Interviewing Skills, LinkedIn, Presentations, Performance Improvement, Performance Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    1.3K reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
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    N

    National Taiwan University

    Operations Research (3): Theory

    Skills you'll gain: Operations Research, Network Model, Applied Machine Learning, Case Studies, Applied Mathematics, Mathematical Modeling, Transportation Operations, Business Analytics, Advanced Mathematics, Linear Algebra, Algorithms

    4.9
    Rating, 4.9 out of 5 stars
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    95 reviews

    Advanced · Course · 1 - 3 Months

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    Packt

    Eye Tracking the User Experience: From Design to Analysis

    Skills you'll gain: User Experience, UI/UX Research, User Experience Design, Usability Testing, Design Research, Data Visualization, Usability, User Centered Design, User Research, Interactive Data Visualization, Data Analysis, Qualitative Research, Quantitative Research, Data Preprocessing, Statistical Inference

    Beginner · Course · 3 - 6 Months

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    A

    AI CERTs

    AI Powered UI/UX Design

    Skills you'll gain: User Experience Design, User Experience, User Interface and User Experience (UI/UX) Design, Design Thinking, Artificial Intelligence, UI/UX Research, Experience Design, Persona (User Experience), User Interface (UI), User Centered Design, Responsible AI, Design Research, Wireframing, Prototyping, Design Reviews, User Story, Prompt Patterns, Storyboarding, Professional Development, Presentations

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Google Cloud

    Exploring Data Transformation with Google Cloud

    Skills you'll gain: Data Governance, Digital Transformation, Data Strategy, Real Time Data, Google Cloud Platform, Business Transformation, Data Management, Data Warehousing, Data Transformation, Big Data, Cloud Storage, Analytics, Business Intelligence, Data Processing, Data-Driven Decision-Making, Database Systems, Data Migration

    4.8
    Rating, 4.8 out of 5 stars
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    923 reviews

    Beginner · Course · 1 - 3 Months

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    Fundação Instituto de Administração

    A prática da gestão de clubes e federações esportivas

    Skills you'll gain: Media Relations, Marketing, Business Management, Financial Management, Public Relations, Business Strategy, Event Management, Governance, Organizational Structure, Finance, Advertising Sales, Economics

    4.8
    Rating, 4.8 out of 5 stars
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    275 reviews

    Beginner · Course · 1 - 3 Months

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    Packt

    Orchestrating Data Pipelines and Advanced Data Strategies

    Skills you'll gain: Cloud Computing Architecture, Amazon Elastic Compute Cloud, Data Visualization Software, Cloud Storage, Dashboard, Scalability, Data Strategy, Data Integration, Real Time Data, Data Storage

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    C

    Coursera

    Fundamentals of Customer Acquisition Management

    Skills you'll gain: Customer Acquisition Management, Marketing Analytics, Branding, Brand Management, Customer Engagement, Target Audience, Lead Generation, Customer Insights, Marketing Channel, Marketing, Brand Strategy, Campaign Management

    4.6
    Rating, 4.6 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Michigan

    Understanding and Visualizing Data with Python

    Skills you'll gain: Sampling (Statistics), Data Visualization, Statistics, Matplotlib, Statistical Visualization, Probability & Statistics, Jupyter, Statistical Methods, Data Visualization Software, Data Analysis, Statistical Analysis, Exploratory Data Analysis, Descriptive Statistics, Statistical Inference, NumPy, Box Plots, Histogram, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
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    2.7K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Generative AI for SEO: Be the #1 Answer in AI Search: SkillsBooster Academy
  • Introduction to Sales and AI Fundamentals: Microsoft
  • The Economics of Agro-Food Value Chains: Technical University of Munich (TUM)
  • Decisions, Decisions: Dashboards and Reports: Google
  • Operations Research (3): Theory: National Taiwan University
  • Eye Tracking the User Experience: From Design to Analysis: Packt
  • AI Powered UI/UX Design: AI CERTs
  • Exploring Data Transformation with Google Cloud: Google Cloud
  • A prática da gestão de clubes e federações esportivas : Fundação Instituto de Administração
  • Orchestrating Data Pipelines and Advanced Data Strategies: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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