• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • E

    ESSEC Business School

    Paths to a Sustainable Future

    Skills you'll gain: Collaboration, Sustainable Development, Decision Making, Business Transformation, Environmental Issue, Social Impact, Socioeconomics, Systems Thinking, Sustainable Business, Economics, Policy, and Social Studies, Adaptability, Community Development, Cultural Diversity, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidades Anáhuac

    Fundamentos de Derecho Mercantil Internacional

    Skills you'll gain: Commercial Laws, Tax Laws, International Finance, Tax, Contract Review, Vendor Contracts, Legal Risk, Law, Regulation, and Compliance, Legal Strategy, Economics, Arbitration, E-Commerce, Banking, Investments

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • T

    The University of Sydney

    Confident Conversations About Race and Racism

    Skills you'll gain: Diversity Awareness, Cultural Responsiveness, Social Justice, Workplace inclusivity, Cultural Diversity, Empathy & Emotional Intelligence, Cultural Sensitivity, Discussion Facilitation, Advocacy, Interpersonal Communications

    5
    Rating, 5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Collaborative Document Sharing

    Skills you'll gain: Collaborative Software, Google Docs, Document Management, Data Sharing, File Management, Shared Media, Google Workspace, Project Documentation, Cross-Functional Collaboration, Verification And Validation, Role-Based Access Control (RBAC), Microsoft 365, Security Awareness

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Visualize BI Data

    Skills you'll gain: Business Intelligence, Looker (Software), Data Visualization, Data Presentation, Data Visualization Software, Data Literacy, Dashboard, Data Storytelling, Power BI, Business Analytics, Histogram, Data Analysis, Business Marketing, Trend Analysis

    Intermediate · Course · 1 - 4 Weeks

  • S

    Starweaver

    Procurement for Governments

    Skills you'll gain: Procurement, Strategic Sourcing, Purchasing, Sustainable Business, Governmental Accounting, Supplier Management, Corporate Sustainability, Business Risk Management, Public Administration, Governance, Digital Transformation, Request For Quotation (RFQ), Risk Management, Supply Chain, Business Ethics, Request for Proposal, Public Policies, Supplier Relationship Management, Regulatory Compliance, Stakeholder Engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    23 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    AI Traffic Analysis and Optimization

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Google Analytics, Content Performance Analysis, Keyword Research, Marketing Analytics, Content Strategy, Content Creation, Key Performance Indicators (KPIs), Performance Metric, Dashboard, Ad Hoc Analysis, Data-Driven Decision-Making, Variance Analysis, User Flows, Statistical Analysis, Quality Assessment, Corrective and Preventive Action (CAPA)

    Intermediate · Course · 3 - 6 Months

  • P

    Peking University

    家庭社会学导论

    Skills you'll gain: Surveys, Family Therapy, Sociology, Social Sciences, Qualitative Research, Research Methodologies, Culture, Socioeconomics, Interviewing Skills, Case Studies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Influencing People

    Skills you'll gain: Influencing, Persuasive Communication, Leadership, Professional Networking, Initiative and Leadership, Relationship Building, Public Speaking, Decision Making, Negotiation, People Development, Social Skills, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Proyecto final: Evaluación del y para el aprendizaje

    Skills you'll gain: Peer Review, Program Evaluation, Curriculum Planning, Qualitative Research, Survey Creation, Systems Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    59 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Unleash Student Creativity with Buncee

    Skills you'll gain: Animations, Multimedia, Creativity, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Plan and Score Content

    Skills you'll gain: Content Performance Analysis, Content Marketing, Content Strategy, Marketing Effectiveness, Strategic Prioritization, Target Audience, Marketing Planning, Content Creation, Prioritization, Persona Development, Performance Measurement, Data-Driven Decision-Making, Web Analytics, Key Performance Indicators (KPIs), Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…132133134…499

In summary, here are 10 of our most popular social media marketing courses

  • Paths to a Sustainable Future: ESSEC Business School
  • Fundamentos de Derecho Mercantil Internacional: Universidades Anáhuac
  • Confident Conversations About Race and Racism: The University of Sydney
  • Collaborative Document Sharing: Coursera
  • Visualize BI Data: Coursera
  • Procurement for Governments: Starweaver
  • AI Traffic Analysis and Optimization : Coursera
  • 家庭社会学导论: Peking University
  • Influencing People: University of Michigan
  • Proyecto final: Evaluación del y para el aprendizaje: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok