Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica del Perú
Skills you'll gain: Data Ethics, Consumer Behaviour, Business-To-Consumer, Data Collection, Market Opportunities, Marketing, Target Market, digital literacy, Market Share, Market Research, User Research, Customer Insights, Customer Analysis, Digital Marketing, Business Research, Business Ethics, Web Analytics, Research, Qualitative Research, Technical Communication
Beginner · Course · 1 - 4 Weeks

Adobe
Skills you'll gain: Adobe Acrobat, Document Management, Workflow Management, Collaborative Software, Process Design, Design Reviews, File Management, Presentations, Client Services, Graphic Design, Marketing Design, Digital Design, Version Control, Branding, Constructive Feedback
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Management, Social Media Content, Social Media, Content Management Systems, Scheduling, Content Creation, Global Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Emory University
Skills you'll gain: Regression Analysis, Data Visualization, Business Mathematics, Descriptive Statistics, Microsoft Excel, Statistics, Business Analytics, Excel Formulas, Statistical Analysis, Algebra, Calculus, Arithmetic, Business
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Internet Of Things, Wireless Networks, Network Protocols, Infrastructure Security, Emerging Technologies, Data Science, Embedded Systems, General Networking, Big Data, Amazon Web Services, Cloud Platforms, Computer Hardware
Intermediate · Course · 1 - 4 Weeks

Universidad de Palermo
Skills you'll gain: Responsible AI, Predictive Modeling, Business Transformation, Data-Driven Decision-Making, Business Leadership, Data Science, Business Ethics, Business Analytics, Organizational Change, Innovation, Strategic Leadership, AI Security, Artificial Intelligence, Natural Language Processing, Machine Learning, Computer Vision, IT Service Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Canva (Software), Graphic and Visual Design Software, Graphic Design, Design, Collaborative Software, Design Software, Content Creation, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Persona (User Experience), Design Research, Design Thinking, User Centered Design, Innovation, Creativity
Mixed · Course · 1 - 3 Months

Coursera
Skills you'll gain: Responsible AI, Inventory Management System, Supply Chain Management, Supply Chain, Generative AI, Operational Efficiency, Data Ethics, Logistics Management, AI Enablement, Customer Demand Planning, Business Ethics, Operations, Forecasting, Artificial Intelligence, Emerging Technologies, Predictive Analytics, Automation
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Extract, Transform, Load, Data Analysis, Data Preprocessing, Jupyter, Data Visualization, Unsupervised Learning, Statistical Analysis, Model Evaluation, Exploratory Data Analysis, Data Migration, Machine Learning, Business Analytics, Classification Algorithms, Data Manipulation, Data Cleansing, Data Storytelling, Stakeholder Engagement, Project Scoping, Business Priorities, Business Analysis
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Business Analysis, Financial Data, Business Intelligence, Data Modeling, Financial Analysis, Time Series Analysis and Forecasting, Data Visualization, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours