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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • M

    Microsoft

    Introduction to Public Relations

    Skills you'll gain: Media Relations, Public Relations, Target Audience, Communication Planning, Marketing and Public Relations, Strategic Communication, Public Affairs, Generative AI Agents, Corporate Communications, Performance Metric, Program Evaluation, Generative AI, Content Creation, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    141 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Analyzing and Visualizing Data in Looker

    Skills you'll gain: Looker (Software), Dashboard, Data Visualization Software, Data Analysis, Data Sharing, Data Presentation, Data Manipulation, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
    ·
    371 reviews

    Beginner · Course · 1 - 3 Months

  • E

    ESSEC Business School

    L'entrepreneuriat social : de l'envie au projet

    Skills you'll gain: Social Impact, Entrepreneurship, Value Propositions, Business Modeling, Needs Assessment, Sustainable Development, Community Development, Business Planning, Corporate Sustainability, Innovation, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    193 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Minnesota

    User Research and Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience, User Centered Design, Ideation, User Interface (UI), Qualitative Research, Surveys, User Story, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics, Statistical Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    470 reviews

    Mixed · Course · 1 - 3 Months

  • S

    SAS

    Doing More with SAS Programming

    Skills you'll gain: SAS (Software), Data Manipulation, Data Transformation, Data Processing, Data Integration, Data Cleansing, Statistical Programming, Data Analysis, Data Presentation, Descriptive Statistics, Debugging

    4.8
    Rating, 4.8 out of 5 stars
    ·
    944 reviews

    Intermediate · Course · 1 - 3 Months

  • A

    Arizona State University

    商务英语课程 Business English

    Skills you'll gain: Sales Presentations, Meeting Facilitation, Business Writing, English Language, Negotiation, Active Listening, Business Correspondence, Selling Techniques, Business Communication, Employee Coaching, Brainstorming, Presentations, Promotional Materials, Business Marketing, Vocabulary, Marketing, Concision, Product Planning, Forecasting, Marketing Budgets

    4.7
    Rating, 4.7 out of 5 stars
    ·
    46 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Cloud Computing Applications, Part 2: Big Data and Applications in the Cloud

    Skills you'll gain: Big Data, Apache Spark, Apache Hadoop, Apache Mahout, Distributed Computing, Data Storage, Data Processing, NoSQL, Apache Kafka, Real Time Data, Cloud Computing, Databases, Analytics, Deep Learning, Scalability, Machine Learning Algorithms, Graph Theory, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    342 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    مبادئ التسويق على وسائل التواصل الاجتماعي

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Instagram, Facebook, Brand Awareness, Marketing, Content Marketing, Marketing Strategy and Techniques, Marketing Analytics, Web Analytics, Drive Engagement, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Assessment for Learning

    Skills you'll gain: Data Mining, Education Software and Technology, Program Evaluation, Big Data, Analytics, Analysis, Data Ethics, Data Access, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    316 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Supply Chain Planning

    Skills you'll gain: Supply Chain Planning, Demand Planning, Customer Demand Planning, Supply Chain Management, Supply Chain, Capacity Planning, Production Planning, Materials Management, Forecasting, Performance Measurement, Microsoft Excel, Data-Driven Decision-Making, Statistical Methods, Key Performance Indicators (KPIs), Data Analysis, Regression Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    325 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Business Intelligence Concepts, Tools, and Applications

    Skills you'll gain: Business Intelligence, Decision Support Systems, Data Visualization, Performance Measurement, Data Warehousing, Operational Performance Management, MicroStrategy, Business Analytics, Dashboard, Key Performance Indicators (KPIs), Competitive Intelligence, Performance Analysis, Data Mart, Business Strategies, Business Reporting, Ad Hoc Analysis, Data Analysis, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    650 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Ethics, Culture, and Global Perspectives

    Skills you'll gain: Business Ethics, Cultural Sensitivity, Cultural Diversity, Brand Management, Culture, Global Marketing, Branding, Brand Strategy, Corporate Sustainability, Intercultural Competence, Decision Making, Stakeholder Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    257 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Introduction to Public Relations: Microsoft
  • Analyzing and Visualizing Data in Looker: Google Cloud
  • L'entrepreneuriat social : de l'envie au projet: ESSEC Business School
  • User Research and Design: University of Minnesota
  • Doing More with SAS Programming: SAS
  • 商务英语课程 Business English: Arizona State University
  • Cloud Computing Applications, Part 2: Big Data and Applications in the Cloud: University of Illinois Urbana-Champaign
  • مبادئ التسويق على وسائل التواصل الاجتماعي: Coursera
  • Assessment for Learning: University of Illinois Urbana-Champaign
  • Supply Chain Planning: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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