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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    G

    Google

    Цифровий маркетинг і електронна комерція від Google

    Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Content Creation, E-Commerce, Target Audience, Customer Relationship Management, Customer Retention, Marketing Analytics, Campaign Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Predictive Modeling and Analytics

    Skills you'll gain: Predictive Analytics, Logistic Regression, Exploratory Data Analysis, Data Visualization, Data Modeling, Business Analytics, Data Analysis, Statistical Modeling, Regression Analysis, Data Preprocessing, Supervised Learning, Decision Tree Learning, Data Cleansing, Artificial Neural Networks

    3.6
    Rating, 3.6 out of 5 stars
    ·
    604 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Facebook, Marketing Analytics, Advertising, Digital Advertising, Social Media Content, Social Media Marketing, Social Media, Content Marketing, Scheduling, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    265 reviews

    Mixed · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Cambridge

    Introduction to Cognitive Psychology and Neuropsychology

    Skills you'll gain: Human Learning, Psychology, Magnetic Resonance Imaging, Medical Imaging, Neurology, Research Methodologies, Research, Human Development, Learning Theory, Scientific Methods, Child Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Supply Chain Optimization

    Skills you'll gain: Supply Chain Planning, Supply Chain Management, Inventory Management System, Process Optimization, Operations Research, Demand Planning, Resource Allocation, Capacity Management, Microsoft Excel, Simulation and Simulation Software, Probability Distribution

    4.5
    Rating, 4.5 out of 5 stars
    ·
    52 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sciences Po

    Entreprendre dans les Industries Culturelles à l'ère du numérique

    Skills you'll gain: Promotional Strategies, Business Modeling, Entrepreneurship, Target Audience, Content Creation, E-Commerce, Culture, Innovation, Marketing Planning, Digital Transformation, Business Economics, Consumer Behaviour, Intellectual Property, Fundraising

    4.6
    Rating, 4.6 out of 5 stars
    ·
    164 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Fundamentals of Data Visualization

    Skills you'll gain: Data Visualization Software, Interactive Data Visualization, Visualization (Computer Graphics), User Centered Design, User Experience Design, Data Presentation, Usability, Human Centered Design, User Research, Usability Testing, Quantitative Research, Design Elements And Principles

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    39 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Designing, Running, and Analyzing Experiments

    Skills you'll gain: Statistical Analysis, Experimentation, Usability Testing, Statistical Hypothesis Testing, Data Analysis, Statistical Methods, UI/UX Research, R Programming, User Experience, Human Computer Interaction, Statistics, Data Validation, Statistical Modeling, Regression Analysis, Logistic Regression

    3.6
    Rating, 3.6 out of 5 stars
    ·
    595 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Macroeconomic Financial Accounts

    Skills you'll gain: Financial Systems, Financial Data, Financial Market, International Finance, Finance, Accounting, Banking, Economics, Financial Analysis, Microsoft Excel, Spreadsheet Software, Data Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Search and Display Advertising

    Skills you'll gain: Google Ads, Online Advertising, Pay Per Click Advertising, Digital Advertising, Contextual Advertising, Search Engine Marketing, Keyword Research, Search Engine Optimization, Advertising Campaigns, Advertising, Web Analytics and SEO, Performance marketing, Automation, A/B Testing, Consumer Behaviour

    4.5
    Rating, 4.5 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    P

    Princeton University

    Imagining Other Earths

    Skills you'll gain: Biology, Physical Science, Biochemistry, Physics, Environment, Microbiology, Environmental Science, Scientific Methods, Research, Mathematical Modeling, Systems Of Measurement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    405 reviews

    Mixed · Course · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Цифровий маркетинг і електронна комерція від Google: Google
  • Predictive Modeling and Analytics : University of Colorado Boulder
  • Small Business Marketing Using Facebook: Coursera
  • Introduction to Cognitive Psychology and Neuropsychology: University of Cambridge
  • Supply Chain Optimization: University of California, Irvine
  • Entreprendre dans les Industries Culturelles à l'ère du numérique: Sciences Po
  • Fundamentals of Data Visualization: University of Colorado Boulder
  • Sales mindset y análisis de mercado: UBITS
  • Designing, Running, and Analyzing Experiments: University of California San Diego
  • Macroeconomic Financial Accounts: Sapienza University of Rome

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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