• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    U

    University of California, Irvine

    Diversity and Inclusion for HR Professionals

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Awareness, Workplace inclusivity, Cultural Responsiveness, Cultural Diversity, Human Resources, Human Resource Strategy, Employee Engagement, Ideation, Decision Making, Recruitment, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    238 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Enterprise Data Integration, Governance and Architecture

    Skills you'll gain: Data Security, Data Migration, Data Governance, Extract, Transform, Load, Cloud Storage, Data Architecture, Data Management, Data Integration, Data Storage, Enterprise Architecture, Data Quality, Personally Identifiable Information, Data Modeling, Incident Response, Security Controls, Information Privacy, Data Infrastructure, Data Warehousing, Threat Detection, Law, Regulation, and Compliance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    60 reviews

    Advanced · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM: Analyze, Apply & Optimize Customer Success

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Customer Retention, Customer Relationship Building, Marketing Automation, Value Propositions, Portfolio Management, Performance Measurement, Automation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Herramientas de la Economía Circular

    Skills you'll gain: Sustainable Business, Sustainable Development, Resource Utilization, Economic Development, Process Analysis, Corporate Sustainability, Waste Minimization, Proposal Development, Environmental Social And Corporate Governance (ESG), Innovation, Cost Benefit Analysis, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    133 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Research Instruments and Research Hypotheses

    Skills you'll gain: Research Reports, Statistical Hypothesis Testing, Survey Creation, Research Design, Statistical Analysis, Data Collection, Quantitative Research, Research Methodologies, Data Preprocessing, Statistics, Data Analysis, Descriptive Statistics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Customer Success: Conociendo al cliente

    Skills you'll gain: Customer Success Management, Customer Service, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Insights, Sales Management, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy, Cross-Functional Collaboration

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Human Factors in AI

    Skills you'll gain: Responsible AI, Data Ethics, Human Computer Interaction, User Experience Design, Human Centered Design, Human Factors, AI Product Strategy, Personally Identifiable Information, Information Privacy, Artificial Intelligence, General Data Protection Regulation (GDPR), Design Thinking, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    188 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Advertise your Fundraiser using Canva

    Skills you'll gain: Canva (Software), Marketing Materials, Promotional Materials, Advertising, Digital Advertising, Design Elements And Principles, Organizational Skills, Graphic Design, Driving engagement, Layout Design, Design, Graphic and Visual Design, Facebook, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Optimiza tu cuenta de negocio en Instagram

    Skills you'll gain: Instagram, Social Media Management, Social Media Content, Social Media Marketing, Facebook, Social Media Strategy, Target Audience, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Facebook Shop in Commerce Manager

    Skills you'll gain: Facebook, Product Promotion, Account Management, Social Media Content, E-Commerce, Social Media Marketing, Social Media, Payment Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Descubre diferentes formatos de anuncios en Facebook

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Advertising, Social Media Content, Digital Advertising, Videography

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Content Creation, Advertising, Graphic Design, Design, Social Media Marketing, Social Media Campaigns, Video Production, Social Justice

    4.6
    Rating, 4.6 out of 5 stars
    ·
    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…178179180…363

In summary, here are 10 of our most popular marketing strategy courses

  • Diversity and Inclusion for HR Professionals: University of California, Irvine
  • Enterprise Data Integration, Governance and Architecture: SkillUp
  • CRM: Analyze, Apply & Optimize Customer Success: EDUCBA
  • Herramientas de la Economía Circular: Universidad de los Andes
  • Research Instruments and Research Hypotheses: Queen Mary University of London
  • Customer Success: Conociendo al cliente: Universidades Anáhuac
  • Human Factors in AI: Duke University
  • Advertise your Fundraiser using Canva: Coursera
  • Optimiza tu cuenta de negocio en Instagram: Coursera
  • Create a Facebook Shop in Commerce Manager: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok