• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • I

    Imperial College London

    Global Disease Masterclass: Communicable Diseases Epidemiology, Intervention and Prevention

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health, Microbiology, Community Health, Health Education, Social Determinants Of Health, Preventative Care, Health Care, Health Policy, Trend Analysis, Immunology, Clinical Research, Data Access

    4.7
    Rating, 4.7 out of 5 stars
    ·
    187 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Strategic Communications in Technical Organizations

    Skills you'll gain: Request for Proposal, Conflict Management, Presentations, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Team Building, Intercultural Competence, Interpersonal Communications, Verbal Communication Skills, Target Audience, Business Writing, Strategic Communication, Communication, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Global Strategy II: Doing Business in The Global Economy

    Skills you'll gain: Global Marketing, Business Strategy, Growth Strategies, Business Development, Corporate Strategy, International Relations, Strategic Thinking, Strategic Planning, Go To Market Strategy, Strategic Partnership, Strategic Decision-Making, Competitive Analysis, Market Opportunities, Value Propositions, Cost Reduction, Risk Management, Risk Analysis

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Amsterdam

    Ebola: Essential Knowledge for Health Professionals

    Skills you'll gain: Epidemiology, Infection Control, Infectious Diseases, Bloodborne Pathogens, Patient Evaluation, Public Health and Disease Prevention, Public Health, Pathology, Patient Treatment, Immunology, Drug Development, Medical Science and Research, Diagnostic Tests, Pharmacology, Microbiology, Personal protective equipment, Pharmaceuticals, Clinical Assessment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    168 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Geneva

    Cognition sociale

    Skills you'll gain: Psychology, Social Sciences, Sociology, Empathy & Emotional Intelligence, Human Development, Cultural Diversity, Autism Spectrum Disorders, Child Development, Interpersonal Communications, Non-Verbal Communication, Neurology, Research Methodologies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Brand Awareness Survey in Qualtrics

    Skills you'll gain: Brand Awareness, Market Research, Strategic Marketing, Branding, Marketing Strategies, Marketing, Brand Management, Research, User Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Financial Forecasting and Reporting

    Skills you'll gain: Sustainability Reporting, Financial Analysis, Financial Statement Analysis, Environmental Social And Corporate Governance (ESG), Budgeting, Cost Benefit Analysis, Risk Management, Income Statement, Cost Estimation, Balance Sheet, Financial Reporting, Financial Forecasting, Financial Management, Cash Flows, Financial Market

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 3 Months

  • T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    130 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Compromiso del paciente: resultados clínicos satisfactorios

    Skills you'll gain: Patient-centered Care, Clinical Leadership, Patient Safety, Patient Education And Counseling, Healthcare Ethics, Patient Communication, Care Management, Health Care, Clinical Practices, Preventative Care, Health Care Administration, Care Coordination, Health Education, Continuous Quality Improvement (CQI), Health Disparities, Professionalism, Clinical Research, Collaboration, Health Promotion, Clinical Nutrition

    4.7
    Rating, 4.7 out of 5 stars
    ·
    74 reviews

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Colorado Boulder

    The Little Stuff: Energy, Cells, and Genetics

    Skills you'll gain: Molecular Biology, Life Sciences, Biology, Cell Biology, Biotechnology, Oncology, Biochemistry, Environmental Science, Physiology, Medical Science and Research, Energy and Utilities, Healthcare Ethics, Emerging Technologies, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    122 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Technical University of Munich (TUM)

    Space Exploration

    Skills you'll gain: Commercialization, Transportation Operations, Resource Utilization, Sustainable Development, Medical Science and Research, Environment and Resource Management, Sustainable Technologies, Strategic Planning, Strategic Partnership, Physical Science, Market Opportunities, Science and Research, Research, Engineering, Scientific, and Technical Instruments

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27 reviews

    Intermediate · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Engineering Genetic Circuits

    Skills you'll gain: Biological Engineering, Markov Model, Molecular Biology, Biotechnology, Bioinformatics, Simulation and Simulation Software, Mathematical Modeling, Engineering Analysis, Mathematical Software, Electrical Engineering, Engineering Design Process, Simulations, Biochemistry, Computational Thinking, Failure Analysis, Differential Equations, Cell Biology, Hazard Analysis, Technical Design, Chemical Engineering

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Intermediate · Specialization · 3 - 6 Months

1…189190191…378

In summary, here are 10 of our most popular market research courses

  • Global Disease Masterclass: Communicable Diseases Epidemiology, Intervention and Prevention: Imperial College London
  • Strategic Communications in Technical Organizations: Johns Hopkins University
  • Global Strategy II: Doing Business in The Global Economy: University of Illinois Urbana-Champaign
  • Ebola: Essential Knowledge for Health Professionals: University of Amsterdam
  • Cognition sociale: University of Geneva
  • Create a Brand Awareness Survey in Qualtrics: Coursera
  • Financial Forecasting and Reporting: University of Colorado Boulder
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Compromiso del paciente: resultados clínicos satisfactorios: Tecnológico de Monterrey
  • The Little Stuff: Energy, Cells, and Genetics: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok