• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • T

    The State University of New York

    Career Self-Management Advanced Certification

    Skills you'll gain: Strategic Communication, Professional Development, Employee Coaching, Collaboration, Personal Development, Lifelong Learning, Smart Goals, Social Media Content, Coaching, Self-Awareness, Brand Management, Digital Assets, Goal Setting, Branding, LinkedIn, Promotional Strategies, Marketing Strategies, Constructive Feedback, Investigation, Business Research

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Innovation and entrepreneurship

    Skills you'll gain: Design Thinking, Innovation, Business Modeling, Creative Problem-Solving, Entrepreneurship, Ideation, Lean Methodologies, Process Development, Creative Thinking, New Product Development, Business Architecture, Creativity, Storytelling, Corporate Strategy, Team Management, Business Strategies, Business Strategy, Organizational Strategy, Customer experience improvement, Customer Engagement

    4.4
    Rating, 4.4 out of 5 stars
    ·
    81 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Management

    Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Cyber Risk, Cyber Security Policies, Key Performance Indicators (KPIs), Leadership and Management, Technical Communication, Internal Communications, Leadership, Program Management, Risk Management, Communication, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية دمج التطبيقات في لوحة معلومات هووتسويت

    Skills you'll gain: Social Media Management, TikTok, Scheduling, Social Media, Billing, Systems Integration, Facebook, Dashboard, Instagram, Business Software, Pinterest, Marketing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Design Essentials

    Skills you'll gain: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Branding, Design, Graphic Design, Digital Design, Competitive Analysis, Design Elements And Principles, Content Creation, Photo Editing, Social Media Content, Layout Design, Image Quality

    4.5
    Rating, 4.5 out of 5 stars
    ·
    25 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Building Culture in a Scale Up

    Skills you'll gain: Diversity and Inclusion, Team Building, Culture Transformation, Governance, Corporate Strategy, Employee Onboarding, Compliance Management, Go To Market Strategy, Entrepreneurship, Recruitment Strategies, Employee Retention, Organizational Leadership, Leadership and Management, Business Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Como influenciar pessoas

    Skills you'll gain: Influencing, Leadership, Persuasive Communication, Initiative and Leadership, Relationship Building, Rapport Building, Trustworthiness, Decision Making, Negotiation, Non-Verbal Communication, Professional Networking, Organizational Structure

    4.8
    Rating, 4.8 out of 5 stars
    ·
    148 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    2

    28DIGITAL

    Sustainable Digital Innovation

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Business Transformation, Digital Transformation, Environmental Social And Corporate Governance (ESG), Governance, Innovation, Stakeholder Engagement, Sustainability Reporting, Business Leadership, Business Strategies, Business Modeling, Market Opportunities, Value Propositions

    4.5
    Rating, 4.5 out of 5 stars
    ·
    200 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Flick Social for Beginners: Accelerating Social Media Output

    Skills you'll gain: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Automate Blog Advertisements with Zapier

    Skills you'll gain: Blogs, Facebook, Social Media, Instagram, Social Media Marketing, Automation, Content Management Systems, User Accounts, Advertising, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Illinois Urbana-Champaign

    Innovation: From Creativity to Entrepreneurship Capstone

    Skills you'll gain: Creative Thinking, Creativity, Innovation, Business Modeling, Strategic Thinking, Ideation, Entrepreneurship, Strategic Planning, Business Development, Business Strategy, New Business Development, Business Analysis, Collaboration, Analysis, Financial Analysis, Performance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gen AI: Navigate the Landscape

    Skills you'll gain: Google Cloud Platform, Gemini, Generative AI, AI Security, AI Product Strategy, Responsible AI, AI Enablement, Data Governance, Cloud Infrastructure, Artificial Intelligence, Business Analysis, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 3 Months

1…190191192…363

In summary, here are 10 of our most popular marketing strategy courses

  • Career Self-Management Advanced Certification: The State University of New York
  • Innovation and entrepreneurship: Tecnológico de Monterrey
  • Management: Infosec
  • كيفية دمج التطبيقات في لوحة معلومات هووتسويت: Coursera
  • Canva Design Essentials: Skillshare
  • Building Culture in a Scale Up: IE Business School
  • Como influenciar pessoas: University of Michigan
  • Sustainable Digital Innovation: 28DIGITAL
  • Flick Social for Beginners: Accelerating Social Media Output: Coursera
  • Automate Blog Advertisements with Zapier : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok