Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Exploratory Data Analysis, Data Compilation, Correlation Analysis, Data Collection, Statistical Inference, Statistics, Statistical Methods, Statistical Modeling, Predictive Modeling, Data Analysis, Statistical Hypothesis Testing, Data-Driven Decision-Making, Regression Analysis, Statistical Analysis, Probability & Statistics, Descriptive Statistics, Data Visualization
Beginner · Course · 1 - 3 Months

Skills you'll gain: WordPress, Content Management Systems, Web Design and Development, Blogs, Content Creation, Content Development and Management, Business Marketing, Creativity
Beginner · Guided Project · Less Than 2 Hours

Starweaver
Skills you'll gain: Data Storytelling, Active Listening, Non-Verbal Communication, Business Writing, Sales Presentation, Concision, Sales Strategy, Copywriting, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Business Correspondence, Customer Relationship Management (CRM) Software, Storytelling, Business Communication, Communication Strategies, Technical Communication, Communication, Marketing Communications
Intermediate · Specialization · 1 - 3 Months

Duke University
Skills you'll gain: Data Visualization Software, PySpark, Data Visualization, Data Storytelling, Statistical Visualization, Site Reliability Engineering, Docker (Software), Databricks, Containerization, Interactive Data Visualization, Plot (Graphics), Plotly, Data Pipelines, Matplotlib, Kubernetes, Apache Spark, Apache Hadoop, Big Data, Data Science, Python Programming
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Reconciliation, Accounting Records, Bookkeeping, Financial Reporting, Financial Controls, Accounting, Financial Data, Compliance Management, Financial Statements, Internal Communications, Verbal Communication Skills, Internal Controls, Automation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: R (Software), Data Import/Export, Package and Software Management, R Programming, Data Structures, Data-oriented programming, Statistical Programming, Data Analysis Software, Data Analysis, Data Science
Beginner · Guided Project · Less Than 2 Hours

Skillshare
Skills you'll gain: Canva (Software), Typography, Creative Design, Logo Design, Style Guides, Graphic and Visual Design, Marketing Design, Color Theory, Brand Strategy, Branding, Design, Graphic Design, Digital Design, Competitive Analysis, Design Elements And Principles, Content Creation, Photo Editing, Social Media Content, Layout Design, Image Quality
Beginner · Specialization · 3 - 6 Months

Cloudera
Skills you'll gain: SQL, Apache Hive, Big Data, MySQL, Databases, PostgreSQL, Data Manipulation, Data Analysis, Virtual Machines
Beginner · Course · 1 - 3 Months

Indian School of Business
Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Market Dynamics, Text Mining, Technical Analysis, Risk Management, Financial Regulation, Compliance Management, Benchmarking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Scikit Learn (Machine Learning Library), Data Visualization, Feature Engineering, Data Preprocessing, Customer Analysis, Predictive Modeling, Predictive Analytics, Marketing Analytics, Applied Machine Learning, Logistic Regression, Data Cleansing, Data Manipulation, Advertising, Digital Advertising, Performance Analysis, Machine Learning, Python Programming, Deep Learning
Beginner · Guided Project · Less Than 2 Hours

Rice University
Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making
Beginner · Course · 1 - 3 Months

Skills you'll gain: AI Personalization, Mobile Development, Generative AI, Anthropic Claude, Apple iOS, AI Product Strategy, Driving engagement, Artificial Intelligence and Machine Learning (AI/ML), Application Design, Cloud Development, Embedded Software, User Interface and User Experience (UI/UX) Design
Intermediate · Course · 1 - 4 Weeks