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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Data Analysis with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Data Validation, LLM Application, AI Product Strategy, Data Analysis, Applied Machine Learning, OpenAI, Data-Driven Decision-Making, Analytical Skills, Exploratory Data Analysis, Natural Language Processing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    30 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    How to find customers by uploading contacts on Twitter

    Skills you'll gain: Social Media, Microsoft Outlook, Instagram, Customer Acquisition Management, Facebook, Social Media Marketing, Gmail, Target Audience, Customer Relationship Building, Digital Marketing, Data Import/Export

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Introduction to Strategic Brand Management

    Skills you'll gain: Brand Strategy, Brand Management, Branding, Brand Awareness, Brand Loyalty, Strategic Marketing, Marketing Management, Business Strategy, Plan Execution, Product Lining, Market Share, Portfolio Management, Value Propositions, Competitive Analysis, Business-To-Consumer, Business Valuation, Target Audience, B2B Sales, Case Studies

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Internal Communications Framework

    Skills you'll gain: Internal Communications, Corporate Communications, Employee Engagement, Diversity Equity and Inclusion Initiatives, Strategic Communication, Crisis Management, Drive Engagement, Business Communication, Workplace inclusivity, Organizational Change, Communication Strategies, Leadership, Culture

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Starting & Managing a Sustainable Hotel or Tourism Business

    Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective)

    Skills you'll gain: Care Coordination, Value-Based Care, Health Informatics, Interoperability, Health Technology, Healthcare Ethics, Patient Education and Support, Patient-centered Care, Health Care, Health Information Management, Primary Care, Electronic Medical Record, Telehealth, Health Policy, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Methods

    Skills you'll gain: Data Mining, Anomaly Detection, Unsupervised Learning, Machine Learning Methods, Supervised Learning, Classification Algorithms, Decision Tree Learning, Big Data, Data Science, Machine Learning Algorithms, Exploratory Data Analysis, Data Analysis, Analysis, Statistical Analysis, Machine Learning, Algorithms, Artificial Neural Networks, Model Evaluation

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Starweaver

    Foundations of Credit Analysis and Fixed Income Securities

    Skills you'll gain: Financial Statement Analysis, Credit Risk, Financial Analysis, Portfolio Risk, Market Data, Risk Analysis, Securities (Finance), Financial Data, Portfolio Management, Analysis, Risk Management, Derivatives, Business Valuation, Balance Sheet, Financial Market, Investment Management, Market Analysis, Analytics, Real Time Data, Decision Making

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fundação Lemann

    Explorando os recursos educacionais da Khan Academy

    Skills you'll gain: Blended Learning, Pedagogy, Digital pedagogy, Differentiated Instruction, Student Engagement, Data Analysis, Instructional Strategies, Mathematics Education, Learning Strategies, Performance Analysis, Performance Reporting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    96 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Blue Prism

    Blue Prism Foundation Training

    Skills you'll gain: Robotic Process Automation, Business Objects Framework, Business Process Automation, Process Flow Diagrams, Automation, Workflow Management, Process Analysis, Process Development, Business Process, Process Validation, Release Management, Consolidation, Data Import/Export, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Machine Learning with PySpark: Customer Churn Analysis

    Skills you'll gain: Model Evaluation, Data Preprocessing, Exploratory Data Analysis, Feature Engineering, Model Deployment, Data Analysis, PySpark, Data Import/Export, Data Transformation, Apache Spark, Decision Tree Learning, Customer Analysis, Predictive Modeling, Predictive Analytics, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Identifying Patient Populations

    Skills you'll gain: Data Manipulation, Bioinformatics, Informatics, Data Processing, Clinical Informatics, Data Science, Health Informatics, Clinical Data Management, Classification Algorithms, Analytics, Patient Evaluation, Model Evaluation, Machine Learning Algorithms, Data Validation, Performance Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Advanced Data Analysis with ChatGPT: Coursera
  • How to find customers by uploading contacts on Twitter: Coursera
  • Introduction to Strategic Brand Management: S.P. Jain Institute of Management and Research
  • Internal Communications Framework: University of California, Irvine
  • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera
  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective): Columbia University
  • Data Mining Methods: University of Colorado Boulder
  • Foundations of Credit Analysis and Fixed Income Securities: Starweaver
  • Explorando os recursos educacionais da Khan Academy: Fundação Lemann
  • Blue Prism Foundation Training: Blue Prism

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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