• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Personality Development & Self Growth

    Skills you'll gain: Tenacity, Persistence, Personal Attributes, Persona Development, Personal Development, Human Development, Self-Awareness, Case Studies, Resilience, Empathy & Emotional Intelligence, Overcoming Obstacles, Growth Mindedness, Lifelong Learning, Psychological Evaluations, Applied Behavior Analysis, Cognitive flexibility, Psychology, Social Sciences, Emotional Intelligence, Cultural Diversity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    30 reviews

    Beginner · Specialization · 1 - 3 Months

  • S

    Simplilearn

    Search Engine Marketing

    Skills you'll gain: Search Engine Marketing, Google Ads, Search Engine Optimization, Digital Marketing, Performance marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Keyword Research, Target Audience, Bidding

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad Nacional Autónoma de México

    Estratégicos empresariales: Proyecto final

    Skills you'll gain: Business Planning, Organizational Structure, Business Strategies, Market Analysis, Quality Management, Business, Business Management, Market Research, Entrepreneurship, Financial Planning, Marketing, Product Strategy, Marketing Strategies

    4.2
    Rating, 4.2 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    Diseño e innovación de modelo de negocios

    Skills you'll gain: Business Modeling, Business Strategy, Design Thinking, Business Process, Storytelling, Business Strategies, Strategic Planning, Innovation, Entrepreneurship, Systems Thinking, New Business Development, Shared Media, Organizational Development, Business Development, Presentations, Business Research, Data Storytelling, Creative Thinking, Process Analysis, Diagram Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    75 reviews

    Advanced · Course · 1 - 4 Weeks

  • A

    Association of International Certified Professional Accountants

    Making the Case for Robotic Process Automation

    Skills you'll gain: Robotic Process Automation, Business Process Automation, Return On Investment, Automation, Accounting and Finance Software, Business Requirements, Process Analysis, Business Metrics, Value Propositions, Process Improvement, Project Scoping, Digital Transformation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    95 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Glasgow

    Generative Pre-trained Transformers (GPT)

    Skills you'll gain: Large Language Modeling, ChatGPT, LLM Application, OpenAI, Generative AI, Natural Language Processing, Model Evaluation, Responsible AI, Data Ethics, Deep Learning, Artificial Neural Networks, Artificial Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    34 reviews

    Intermediate · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    Platform Thinking: designing a Platform

    Skills you'll gain: Design Thinking, Innovation, Platform As A Service (PaaS), Product Development, Strategic Thinking, New Business Development, Business Strategies, Business Modeling, Growth Strategies, Business Transformation, Target Market, Customer Analysis, Value Propositions

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Predictive Modeling and Transforming Clinical Practice

    Skills you'll gain: Predictive Modeling, Clinical Data Management, Intensive Care Unit, Risk Modeling, Clinical Practices, Patient Evaluation, Decision Support Systems, Applied Machine Learning, Health Informatics, Model Evaluation, Qualitative Research, Data Analysis, Model Deployment

    Intermediate · Course · 1 - 3 Months

  • D

    Duke University

    Impact Investment Finance

    Skills you'll gain: Social Impact, Investments, Environmental Social And Corporate Governance (ESG), Fundraising, Capital Markets, Financial Market, Financial Management, Finance, International Finance, Entrepreneurial Finance, Entrepreneurship, Fiscal Management, Stakeholder Analysis, Business Strategy, Business Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Sensory Science: The Senses

    Skills you'll gain: Food and Beverage, Physiology, Human Factors, Anatomy, Psychology, Neurology, Experimentation, Chemistry, Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Understanding and Visualization

    Skills you'll gain: Matplotlib, Statistical Visualization, Seaborn, Data Visualization, Exploratory Data Analysis, Data Presentation, Plot (Graphics), Data Visualization Software, Descriptive Statistics, Data Storytelling, Pandas (Python Package), Statistical Methods, Data Analysis, Statistics, Statistical Analysis, Data Manipulation, Box Plots, Scatter Plots, Correlation Analysis, Python Programming

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • I

    Interactive Brokers

    Construction and Real Estate (US)

    Skills you'll gain: Real Estate, Risk Management, Property and Real Estate, Financial Analysis, Financial Acumen, Return On Investment, Economics, Construction Accounting, Market Dynamics, Investment Management, Market Data, Mortgage Loans, Investments, Market Trend, Market Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

1…231232233…378

In summary, here are 10 of our most popular market research courses

  • Personality Development & Self Growth: EDUCBA
  • Search Engine Marketing: Simplilearn
  • Estratégicos empresariales: Proyecto final : Universidad Nacional Autónoma de México
  • Diseño e innovación de modelo de negocios: Tecnológico de Monterrey
  • Making the Case for Robotic Process Automation: Association of International Certified Professional Accountants
  • Generative Pre-trained Transformers (GPT): University of Glasgow
  • Platform Thinking: designing a Platform: Politecnico di Milano
  • Predictive Modeling and Transforming Clinical Practice: University of Colorado System
  • Impact Investment Finance: Duke University
  • Sensory Science: The Senses: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok