• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


More to explore:

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Advanced Interviewing Techniques

    Skills you'll gain: Interviewing Skills, Negotiation, Telephone Skills, Recruitment, Communication, Verbal Communication Skills, Compensation Management, Professionalism, Storytelling, Problem Solving, Self-Awareness, Analytical Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    148 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    The Factors that Influence the Effectiveness of Boards and the Governance Process

    Skills you'll gain: Governance, Meeting Facilitation, Leadership and Management, Organizational Effectiveness, Leadership, Case Studies, Organizational Structure, Culture Transformation, People Development, Discussion Facilitation, Performance Improvement, Succession Planning, Business Ethics, Culture, Diversity and Inclusion, Recruitment Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    66 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Hong Kong University of Science and Technology

    Software Engineering: Modeling Software Systems using UML

    Skills you'll gain: Requirements Analysis, Unified Modeling Language, Object Oriented Design, Functional Requirement, Data Modeling, Object Oriented Programming (OOP), Systems Development Life Cycle, System Requirements, Diagram Design, Software Development, Software Engineering, Software Systems, Model Evaluation, Project Planning, Project Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    357 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    National Taiwan University

    Operations Research (3): Theory

    Skills you'll gain: Operations Research, Network Model, Applied Machine Learning, Case Studies, Applied Mathematics, Mathematical Modeling, Transportation Operations, Business Analytics, Advanced Mathematics, Linear Algebra, Algorithms

    4.9
    Rating, 4.9 out of 5 stars
    ·
    95 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Investment Strategies and Portfolio Analysis

    Skills you'll gain: Portfolio Management, Investment Management, Performance Measurement, Performance Analysis, Return On Investment, Investments, Financial Market, Financial Analysis, Risk Analysis, Benchmarking, Statistical Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    279 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Cloud Fundamentals: Core Infrastructure en Español

    Skills you'll gain: Cloud Infrastructure, Google Cloud Platform, Cloud Applications, Identity and Access Management, Infrastructure As A Service (IaaS), Kubernetes, Cloud Computing, Cloud Storage, Prompt Engineering, Generative AI, Containerization, Serverless Computing, Platform As A Service (PaaS), Load Balancing, Scalability

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Lead Generation Messenger Chatbot using Chatfuel

    Skills you'll gain: Lead Generation, Email Automation, No-Code Development, Google Sheets, Application Deployment, Customer Communications Management, Real Time Data

    4.5
    Rating, 4.5 out of 5 stars
    ·
    328 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Identifying Social Entrepreneurship Opportunities

    Skills you'll gain: Social Impact, Business Modeling, Entrepreneurship, Market Opportunities, Community Development, Sustainable Business, Business Strategy, Entrepreneurial Finance, Needs Assessment, Team Building, Team Management, Innovation, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    332 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Guided Imagery

    Skills you'll gain: Pain Management, Treatment Planning, Music, Education Software and Technology, Patient Evaluation, Mindfulness, Creativity, Self-Awareness, Stress Management, Patient Education And Counseling, Verbal Communication Skills, Mental Health Therapies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    220 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Architecting with Google Kubernetes Engine: Production

    Skills you'll gain: Kubernetes, CI/CD, Google Cloud Platform, Continuous Integration, Continuous Deployment, Continuous Delivery, Cloud Applications, Application Performance Management, Cloud Storage, Cloud Security, Role-Based Access Control (RBAC), Identity and Access Management, Data Storage, Authorization (Computing), Database Systems, Authentications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    952 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Essential Aspects of Software, Hardware, and Data Backup

    Skills you'll gain: Cybersecurity, Application Security, Information Systems Security, Software Installation, System Configuration, Data Management, Computer Hardware, Data Security, Hardware Architecture, Data Storage, Information Technology Operations, Microsoft Windows, Firewall, Disaster Recovery, Encryption, Role-Based Access Control (RBAC), Identity and Access Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    155 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Innovation and entrepreneurship

    Skills you'll gain: Design Thinking, Innovation, Business Modeling, Creative Problem-Solving, Entrepreneurship, Ideation, Lean Methodologies, Process Development, Creative Thinking, New Product Development, Open Mindset, Cognitive flexibility, Business Architecture, Creativity, Storytelling, Corporate Strategy, Team Management, Business Strategies, Business Strategy, Organizational Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    81 reviews

    Advanced · Specialization · 3 - 6 Months

1…234235236…834

In summary, here are 10 of our most popular brand management courses

  • Advanced Interviewing Techniques: University of Maryland, College Park
  • The Factors that Influence the Effectiveness of Boards and the Governance Process: University at Buffalo
  • Software Engineering: Modeling Software Systems using UML: The Hong Kong University of Science and Technology
  • Operations Research (3): Theory: National Taiwan University
  • Investment Strategies and Portfolio Analysis: Rice University
  • Google Cloud Fundamentals: Core Infrastructure en Español: Google Cloud
  • Create a Lead Generation Messenger Chatbot using Chatfuel: Coursera
  • Identifying Social Entrepreneurship Opportunities: Copenhagen Business School
  • Guided Imagery: University of Minnesota
  • Architecting with Google Kubernetes Engine: Production: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok