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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Mastering Data Analysis with Pandas: Learning Path Part 3

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Data Integration, Python Programming, Data Transformation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Data Analysis

    Skills you'll gain: Generative AI, Responsible AI, Financial Data, Complex Problem Solving, Microsoft Copilot, ChatGPT, Data-Driven Decision-Making, Data Analysis, Financial Analysis, Business Ethics, Data Visualization Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Legal Risk Mitigation: Proactive Case Analysis

    Skills you'll gain: Prompt Engineering, Risk Management Framework, Legal Technology, Responsible AI, Legal Risk, Risk Mitigation, Generative AI, Compliance Management, Automation, Legal Strategy, Data Ethics, Law, Regulation, and Compliance, Analytics, Governance, Data Analysis

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Key Industry 4.0 Technologies in Manufacturing - 2

    Skills you'll gain: Cloud Computing, Cloud Computing Architecture, Cloud Deployment, Cybersecurity, Manufacturing Processes, Manufacturing and Production, Augmented and Virtual Reality (AR/VR), Blockchain, Cloud Security, Cyber Attacks, Production Process, Emerging Technologies, Augmented Reality, Artificial Intelligence and Machine Learning (AI/ML), Virtual Reality, Artificial Intelligence, Big Data, Real Time Data, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery Machine Learning using Soccer Data

    Skills you'll gain: Analytics, Advanced Analytics, Google Cloud Platform, Model Evaluation, Big Data, Predictive Analytics, Applied Machine Learning, Data Analysis, Predictive Modeling, Data-Driven Decision-Making

    Intermediate · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Advanced Machine Learning Algorithms

    Skills you'll gain: Feature Engineering, Model Evaluation, Machine Learning Algorithms, Random Forest Algorithm, Algorithms, Supervised Learning, Applied Machine Learning, Decision Tree Learning, Predictive Modeling, Classification Algorithms, Regression Analysis, Performance Tuning

    3.8
    Rating, 3.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    A

    Amazon Web Services

    Amazon EMR Getting Started

    Skills you'll gain: Apache Hadoop, Apache Spark, Big Data, Amazon Web Services, Business Intelligence, Command-Line Interface, Data-Driven Decision-Making, Data Processing, Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sciences Po

    Données et Gouvernance Urbaine

    Skills you'll gain: Data Governance, Social Sciences, Digital Transformation, Governance, Data Ethics, Data Sharing, Data-Driven Decision-Making, Big Data, Political Sciences, Economics, Information Privacy, Policy Analysis, Information Technology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX y de los requisitos de software

    Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, User Experience Design, Functional Requirement, Unified Modeling Language, Requirements Analysis, Prototyping, Usability, User Experience, Persona (User Experience), User Interface (UI) Design, System Requirements, User Requirements Documents, Interaction Design, User Centered Design, Human Factors, Software Design, Software Engineering, Systems Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    140 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Commodity and Currency Hedging

    Skills you'll gain: Risk Management, Derivatives, Risk Mitigation, Portfolio Risk, Business Risk Management, Financial Trading, International Finance, Market Research

    4.5
    Rating, 4.5 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    X

    Xbox

    Market Research and Competitive Analysis

    Skills you'll gain: Competitive Analysis, Market Research, Consumer Behaviour, Market Analysis, Target Market, Market Opportunities, User Research, Product Strategy, Customer Insights, Data Analysis, Data Collection, Data-Driven Decision-Making, Business Strategy, Innovation, Critical Thinking

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rice University

    Introduction à l'analyse de données à l'aide d'Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Spreadsheet Software, Excel Formulas, Data Visualization Software, Graphing, Data Analysis, Scatter Plots, Histogram, Data Manipulation, Data Import/Export

    4.5
    Rating, 4.5 out of 5 stars
    ·
    20 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Mastering Data Analysis with Pandas: Learning Path Part 3: Coursera
  • GenAI for Financial Data Analysis: Coursera
  • GenAI for Legal Risk Mitigation: Proactive Case Analysis: Coursera
  • Key Industry 4.0 Technologies in Manufacturing - 2: Board Infinity
  • BigQuery Machine Learning using Soccer Data: Google Cloud
  • Advanced Machine Learning Algorithms: Fractal Analytics
  • Amazon EMR Getting Started: Amazon Web Services
  • Données et Gouvernance Urbaine: Sciences Po
  • Fundamentos de UX y de los requisitos de software: Pontificia Universidad Católica del Perú
  • Commodity and Currency Hedging: Rutgers the State University of New Jersey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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