Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

Board Infinity
Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Cyber Security Strategy, Cybersecurity, Threat Modeling, Threat Management, Cyber Risk, Cyber Attacks, Security Awareness, Cyber Security Policies, Computer Security, Malware Protection, Information Systems Security, Infrastructure Security, Public Safety and National Security, Human Factors (Security), Data Security, Risk Management
Beginner · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising, Brand Loyalty, Brand Management, Marketing, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Social Media Marketing, Digital Marketing, Marketing Management, Search Engine Optimization, Communication Strategies, Crisis Management, Communication, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Payment Systems, FinTech, Blockchain, Payment Processing, Financial Inclusion, Mobile Banking, Emerging Technologies, Investment Management, Wealth Management, Asset Management, Investments, Fundraising, Banking, Capital Markets, Consumer Lending, Credit Risk, Financial Trading, Portfolio Management, Financial Systems, Market Dynamics
Beginner · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Strategic Decision-Making, Brand Management, Marketing Strategies, Strategic Marketing, Branding, Data-Driven Decision-Making, Marketing Communications, Product Management, Product Marketing, Marketing, Consumer Behaviour, Marketing Channel, Go To Market Strategy, Case Studies
Intermediate · Course · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Large Language Modeling, Customer Insights, Keyword Research, Search Engine Marketing, AI Personalization, Pay Per Click Advertising, Content Marketing, Marketing Strategies, Google Ads, Digital Marketing, Generative AI, Marketing Analytics, Customer experience strategy (CX), Consumer Behaviour, Persona Development
Beginner · Course · 1 - 4 Weeks

IE Business School
Skills you'll gain: Value Propositions, Strategic Marketing, Product Marketing, Marketing, Marketing Planning, Marketing Strategy and Techniques, Target Market, Brand Strategy, Market Analysis, Consumer Behaviour, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

Eindhoven University of Technology
Skills you'll gain: Business Process, Process Analysis, Process Improvement, Business Process Management, Data Mining, Business Process Modeling, Process Optimization, Data Processing, Operational Analysis, Performance Analysis, Real Time Data, Data-Driven Decision-Making, Data Science, Verification And Validation, Model Evaluation
Intermediate · Course · 1 - 3 Months

Interactive Brokers
Skills you'll gain: Supply And Demand, Market Dynamics, Consumer Behaviour, Economics, Business Economics, Socioeconomics
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Development, Design Thinking, Environmental Issue, Sustainable Business, Solution Design, Innovation, Product Development, Entrepreneurship, Human Centered Design, Business Planning, Market Analysis, Market Research, Business Development, Consumer Behaviour, Needs Assessment, Cultural Sensitivity
Build toward a degree
Beginner · Course · 1 - 3 Months
Stanford University
Skills you'll gain: Game Theory, Bidding, Social Sciences, Resource Allocation, Political Sciences, Economics, Behavioral Economics, Mathematical Theory & Analysis, Probability & Statistics
Advanced · Course · 1 - 3 Months