• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Saïd Business School, University of Oxford

    The Intersection of Finance, Strategy, and Sustainability

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Sustainable Business, Business Reporting, Corporate Sustainability, Sustainable Development, Stakeholder Engagement, Governance, Financial Reporting, Business Metrics, Enterprise Risk Management (ERM), Stakeholder Management, Environmental Issue, Business Ethics, Compliance Reporting, Stakeholder Analysis, Risk Management, Social Impact, Corporate Strategy, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    96 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Capitals Coalition

    Valuing nature and people to inform business decision-making

    Skills you'll gain: Stakeholder Engagement, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Business Risk Management, Sustainable Development, Natural Resource Management, Business Valuation, Sustainability Reporting, Stakeholder Analysis, Risk Analysis, Human Capital, Risk Management, Decision Making, Problem Solving, Business Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft 365 with Generative AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Email Automation, Data Visualization Software, Microsoft Word, Collaborative Software, Sales Presentations, Microsoft 365, Data Analysis, Productivity Software, Multimedia, Report Writing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    كيفية استعمال التطبيق هووتسويت

    Skills you'll gain: Social Media Management, Scheduling, Social Media, Social Media Content, Pinterest, Facebook, Instagram, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    TikTok Community: Engage & Build

    Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    V

    Vanderbilt University

    Model Context Protocol for Leaders: Generative AI Agents

    Skills you'll gain: Model Context Protocol, Generative AI Agents, AI Enablement, Email Automation, Generative AI, Business Process Automation, AI Product Strategy, Agentic systems, Initiative and Leadership, Tool Calling, Anthropic Claude, ChatGPT, Automation, Responsible AI, Marketing Automation, Business Solutions, Multimodal Prompts, Artificial Intelligence and Machine Learning (AI/ML), Prompt Engineering, IT Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Predictive Modeling and Analytics

    Skills you'll gain: Predictive Analytics, Logistic Regression, Exploratory Data Analysis, Data Visualization, Data Modeling, Business Analytics, Data Analysis, Statistical Modeling, Regression Analysis, Data Preprocessing, Supervised Learning, Decision Tree Learning, Data Cleansing, Artificial Neural Networks

    3.6
    Rating, 3.6 out of 5 stars
    ·
    604 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Sustainable Business, Innovation, Product Development, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Cultural Sensitivity

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Hacer negocios con multinacionales y empresas en América Latina

    Skills you'll gain: Innovation, International Finance, Global Marketing, Corporate Sustainability, Business Ethics, Strategic Partnership, New Business Development, Economic Development, Business Strategy, Sustainable Business, Entrepreneurship, Corporate Strategy, Sustainable Development, Business Economics, Competitive Analysis, Growth Strategies, Economics, Natural Resource Management, Environment and Resource Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    250 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Financial Forecasting and Reporting

    Skills you'll gain: Sustainability Reporting, Financial Analysis, Financial Statement Analysis, Environmental Social And Corporate Governance (ESG), Budgeting, Cost Benefit Analysis, Risk Management, Income Statement, Cost Estimation, Balance Sheet, Financial Reporting, Financial Forecasting, Financial Management, Cash Flows, Financial Market

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    76 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Soft skills

    Skills you'll gain: Constructive Feedback, Assertiveness, Conflict Management, Productivity, Communication, Communication Strategies, Influencing, Verbal Communication Skills, Time Management, Goal Setting, Stress Management, Resilience, Empowerment, Interpersonal Communications, Prioritization, Active Listening, Mediation, Persuasive Communication, Professional Development, Business Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    166 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Create and Edit a Pinterest Ad Account

    Skills you'll gain: Pinterest, User Accounts, Social Media, Account Management, User Provisioning, Information Privacy, Online Advertising, System Configuration, Payment Systems

    Beginner · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
social media marketing in practice
genai in social media marketing
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…286287288…444

In summary, here are 10 of our most popular social media marketing courses

  • The Intersection of Finance, Strategy, and Sustainability: Saïd Business School, University of Oxford
  • Valuing nature and people to inform business decision-making: Capitals Coalition
  • Microsoft 365 with Generative AI: Microsoft
  • كيفية استعمال التطبيق هووتسويت: Coursera
  • TikTok Community: Engage & Build: Coursera
  • Model Context Protocol for Leaders: Generative AI Agents: Vanderbilt University
  • Predictive Modeling and Analytics : University of Colorado Boulder
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Hacer negocios con multinacionales y empresas en América Latina: Universidad de los Andes
  • Financial Forecasting and Reporting: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok