Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

University of Colorado Boulder
Skills you'll gain: Regression Analysis, Supervised Learning, Model Evaluation, Logistic Regression, Statistical Analysis, Data Analysis, Statistical Modeling, Predictive Modeling, Machine Learning Methods, Feature Engineering, Data Preprocessing, Exploratory Data Analysis
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Pinterest, Advertising Campaigns, Advertising, Online Advertising, Paid media, Digital Advertising, Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design Software, Photo Editing, Graphics Software, Content Creation, Multimedia, Content Marketing, Cloud-Based Integration, Continuous Integration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS Identity and Access Management (IAM), Amazon CloudWatch, AWS SageMaker, Amazon DynamoDB, Amazon Redshift, Serverless Computing, Amazon Web Services, Identity and Access Management, Amazon S3, AWS CloudFormation, Cloud Management, AWS Kinesis, Infrastructure as Code (IaC), Virtual Networking, Cloud Security, Network Security, Threat Detection, Network Architecture, Amazon Elastic Compute Cloud, Containerization
Advanced · Specialization · 3 - 6 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Artificial Intelligence, Data Analysis Software, Analytics, Big Data, Data Analysis, Data Ethics, Deep Learning, Machine Learning, Statistical Analysis, Emerging Technologies, Health Technology, Internet Of Things, Natural Language Processing, Digital Transformation, Technology Solutions, Scikit Learn (Machine Learning Library), Large Language Modeling, Technology Strategies, Performance Appraisal, Agile Project Management
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Statistics, Data Analysis, Statistical Programming, Descriptive Statistics, Exploratory Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: R Programming, Rmarkdown, Tidyverse (R Package), Ggplot2, Data Import/Export, Data Visualization, Data Analysis, Data Visualization Software, Data Science, Data Manipulation, Data Storytelling, Statistical Analysis, Data Cleansing, Data Integration, Data Transformation, Communication
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, AI Enablement, Data Ethics, Marketing Analytics, Trend Analysis, Case Studies, Artificial Intelligence, Strategic Planning, Marketing Strategies, Business Ethics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Matplotlib, Seaborn, Plot (Graphics), Scatter Plots, Histogram, Data Visualization, Data Visualization Software, Statistical Visualization, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Statistical Hypothesis Testing, Correlation Analysis, Statistical Analysis, Statistical Software, Probability & Statistics, Data Analysis, R (Software), Data Visualization, Statistical Inference, Variance Analysis, Sampling (Statistics)
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Classification Algorithms, Data Analysis, Model Evaluation, Logistic Regression, Supervised Learning, Machine Learning Algorithms, Predictive Modeling, Feature Engineering, Data Preprocessing, Bayesian Statistics, Probability & Statistics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Waste Minimization, Environmental Engineering, Sustainable Engineering, Civil Engineering, Environmental Regulations, Sustainable Technologies, Environmental Resource Management, Environmental Laws, Environmental Policy, Transportation Operations, Traffic Flow Optimization, Environmental Monitoring, Estimation, Internet Of Things, Network Routing, Emerging Technologies
Intermediate · Course · 1 - 4 Weeks