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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    P

    Packt

    Intermediate Data Analysis Techniques with Pandas

    Skills you'll gain: Pandas (Python Package), Text Mining, Data Manipulation, Data Cleansing, Data Analysis Software, Data Wrangling, Data Preprocessing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Generative AI with Vertex AI: Build a customer chatbot

    Skills you'll gain: Cloud API, Google Cloud Platform, Text Mining, Application Programming Interface (API), LLM Application, Generative AI, Natural Language Processing, Jupyter, Python Programming, Classification Algorithms

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Monetization: Collaborate with Brands

    Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media Marketing, Brand Marketing, Business Planning, Social Media Strategy, Content Creation, Brand Management, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Graphic Design Theory - Web & Digital Design

    Skills you'll gain: Responsive Web Design, User Interface and User Experience (UI/UX) Design, Digital Design, Web Design, Motion Graphics, Adobe XD, No-Code Development, Animations, Layout Design, Prototyping, Graphic Design, Augmented and Virtual Reality (AR/VR), Style Guides

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Présentez votre Business avec Visme

    Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Understanding Data: Navigating Statistics, Science, and AI

    Skills you'll gain: Histogram, Generative AI, Model Evaluation, Data Literacy, Data Visualization, Data Presentation, Statistical Hypothesis Testing, Scientific Methods, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Data Ethics, Experimentation, Data Science, Data-Driven Decision-Making, Research Design, Statistical Visualization, AI Enablement, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Using AI & ChatGPT for Content: Research & Planning

    Skills you'll gain: Storytelling, Content Strategy, ChatGPT, Content Creation, Content Marketing, Target Audience, AI Personalization, Persona Development, User Research, Problem Solving, Writing and Editing, Brainstorming, Ideation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Data Collection and Root Cause Analysis

    Skills you'll gain: Root Cause Analysis, Correlation Analysis, Regression Analysis, Data Collection, Descriptive Statistics, Statistical Hypothesis Testing, Statistical Analysis, Process Analysis, Six Sigma Methodology, Lean Six Sigma, Data Analysis, Process Improvement, Statistical Inference, Pareto Chart

    4.2
    Rating, 4.2 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية استعمال سيرفي مونكي للشركات الصغيرة

    Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Analysis, Small Business Accounting, Social Media, Business, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Data Literacy in Practice

    Skills you'll gain: Exploratory Data Analysis, Data Visualization, Data Literacy, Data Presentation, Data Storytelling, Data Analysis, Data Cleansing, Data Preprocessing, Technical Communication

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    A

    Amazon Web Services

    Machine Learning Essentials for Business and Technical Decision Makers

    Skills you'll gain: Applied Machine Learning, Machine Learning, AI Enablement, MLOps (Machine Learning Operations), Technology Roadmaps, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Business Analytics, Business Solutions, Organizational Strategy, AI Product Strategy, Organizational Change, Product Roadmaps, Feasibility Studies, System Requirements, Solution Design, Training Programs

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Intermediate Data Analysis Techniques with Pandas: Packt
  • Generative AI with Vertex AI: Build a customer chatbot: Coursera
  • Instagram Monetization: Collaborate with Brands: Coursera
  • Graphic Design Theory - Web & Digital Design: Skillshare
  • Présentez votre Business avec Visme: Coursera
  • Understanding Data: Navigating Statistics, Science, and AI: University of Michigan
  • Using AI & ChatGPT for Content: Research & Planning: Skillshare
  • Data Collection and Root Cause Analysis: SkillUp
  • كيفية استعمال سيرفي مونكي للشركات الصغيرة: Coursera
  • Sales mindset y análisis de mercado: UBITS

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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