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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Cybersecurity Concepts

    Skills you'll gain: Threat Detection, Cybersecurity, Intrusion Detection and Prevention, Cyber Threat Intelligence, Network Infrastructure, Network Security, Network Architecture, General Networking, Endpoint Security, Malware Protection, System Monitoring, Incident Response, Email Security, Operating Systems, Identity and Access Management

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    7 reviews

    Intermediate Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    Crear un panel de inspiración para su marca con Canva

    Skills you'll gain: Canva (Software), Design, Branding, Creative Design, Graphic and Visual Design, Social Media Content, Graphic Design, Brand Strategy, Marketing Collateral, Brand Management, Marketing Communications

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • S

    SkillUp

    Practice Test for CompTIA Data+ Certification

    Skills you'll gain: Exploratory Data Analysis

    5
    Rating, 5 out of 5 stars
    Ā·
    9 reviews

    Advanced Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    How to find customers by uploading contacts on Twitter

    Skills you'll gain: Social Media, Microsoft Outlook, Instagram, Customer Acquisition Management, Facebook, Social Media Marketing, Gmail, Target Audience, Customer Relationship Building, Digital Marketing, Data Import/Export

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • U

    University of Colorado Boulder

    Data Analysis with Python Project

    Skills you'll gain: Classification Algorithms, Dimensionality Reduction, Data Analysis, Supervised Learning, Anomaly Detection, Machine Learning, Statistical Analysis, Unsupervised Learning, Data Mining, Analytics, Predictive Modeling, Model Evaluation, Regression Analysis, Exploratory Data Analysis, Project Planning, Feature Engineering

    5
    Rating, 5 out of 5 stars
    Ā·
    7 reviews

    Intermediate Ā· Course Ā· 1 - 3 Months

  • G

    Google Cloud

    BigQuery Soccer Data Ingestion

    Skills you'll gain: Google Cloud Platform, Big Data, Cloud Storage, Query Languages, Data Import/Export, Data Migration, Analytics, Data Science, Data Analysis Software, Data Analysis

    Beginner Ā· Project Ā· Less Than 2 Hours

  • C

    Coursera

    Using Porter’s Five Forces Model for Competitive Analysis

    Skills you'll gain: Competitive Analysis, Business Strategy, Market Analysis, Case Studies, Corporate Strategy, Market Dynamics, Market Opportunities, Strategic Planning, New Business Development, Supplier Management, Company, Product, and Service Knowledge, Consumer Behaviour, Entrepreneurship, Leadership

    Intermediate Ā· Guided Project Ā· Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Globalização, Impacto Social e Mundo Digital

    Skills you'll gain: Social Impact, Diversity and Inclusion, Sustainable Business, Internet Of Things, Emerging Technologies, Environmental Social And Corporate Governance (ESG), Corporate Sustainability, FinTech, Business Technologies, International Relations, Blockchain, Business Strategies, Digital Transformation, Digital Assets, Global Marketing, Performance Measurement, Business Transformation, Supply Chain, Investments

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    16 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • P

    Packt

    Practical Generative AI with ChatGPT

    Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, OpenAI, Multimodal Prompts, OpenAI API, LLM Application, AI Product Strategy, Productivity Software, Creative Design, Marketing Strategy and Techniques, Responsible AI, A/B Testing, Time Management

    Beginner Ā· Course Ā· 1 - 3 Months

  • D

    Duke University

    Data Science with NumPy, Sets, and Dictionaries

    Skills you'll gain: NumPy, Data Structures, Data Analysis, Object Oriented Programming (OOP), Exploratory Data Analysis, Image Analysis, Data Science, Data Transformation, Data Manipulation, Big Data, Performance Tuning, Python Programming, Data Import/Export

    4
    Rating, 4 out of 5 stars
    Ā·
    20 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • C

    Coursera

    CrƩer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing

    Beginner Ā· Guided Project Ā· Less Than 2 Hours

  • S

    Skillshare

    Mastering Adobe Photoshop

    Skills you'll gain: Adobe Photoshop, Adobe Firefly, Photo Editing, Adobe Creative Cloud, Layout Design, Generative AI, Graphic and Visual Design, Creative Design, 3D Modeling, Typography, AI Workflows, Color Theory, Computer Graphic Techniques, Design Elements And Principles

    Beginner Ā· Specialization Ā· 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Cybersecurity Concepts:Ā Packt
  • Crear un panel de inspiración para su marca con Canva:Ā Coursera
  • Practice Test for CompTIA Data+ Certification:Ā SkillUp
  • How to find customers by uploading contacts on Twitter:Ā Coursera
  • Data Analysis with Python Project :Ā University of Colorado Boulder
  • BigQuery Soccer Data Ingestion:Ā Google Cloud
  • Using Porter’s Five Forces Model for Competitive Analysis :Ā Coursera
  • Globalização, Impacto Social e Mundo Digital:Ā Fundação Instituto de Administração
  • Practical Generative AI with ChatGPT:Ā Packt
  • Data Science with NumPy, Sets, and Dictionaries:Ā Duke University

Skills you can learn in Marketing

Market (economics) (28)
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Plan (11)
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Social Media Marketing (9)
Brand Management (7)

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