• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • S

    SkillsBooster Academy

    Figma AI: Productivity Tools for Designers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Figma (Design Software), AI Workflows, Generative AI, Graphic and Visual Design, Design, Generative AI Agents, Visual Design, Artificial Intelligence, Digital Design, Design Thinking, Process Design, Collaborative Software, Human Centered Design, Design Elements And Principles, Layout Design, Interactive Design, Marketing Design

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • I

    IE Business School

    Diversity and Belonging in Businesses and Organizations

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Workplace inclusivity, Cultural Diversity, Human Resource Policies, Employee Engagement, Human Resources, Employee Retention, Organizational Leadership, Relationship Building, Mentorship, Empathy & Emotional Intelligence, Business Strategy, Leadership, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Project Management Tools Techniques and Agile Frameworks

    Skills you'll gain: Project Management, Risk Management, Project Planning, Agile Project Management, Cost Management, Project Management Office (PMO), Scope Management, Team Leadership, Project Estimation, Earned Value Management, Requirements Management, Organizational Structure, Scheduling, Quality Management, Microsoft Excel

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    Emory University

    Mastering Business Essentials: Finance

    Skills you'll gain: Finance, Corporate Finance, Business Valuation, Return On Investment, Financial Planning, Financial Management, Capital Budgeting, Financial Analysis, Cash Flows, Financial Services, Wealth Management, Investment Management, Financial Modeling, Investments, Risk Analysis, Portfolio Management, Accounting

    Beginner · Course · 1 - 3 Months

  • S

    SkillUp

    Data Architect Capstone Project

    Skills you'll gain: Data Migration, Data Integration, Enterprise Architecture, Data Management, Data Infrastructure, Data Pipelines, Data Integrity, Data Storage

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13 reviews

    Advanced · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Crisis Management and Crisis Communication Consulting  

    Skills you'll gain: Crisis Management, Consulting, Management Consulting, Leadership, Business Leadership, Public Affairs, Corporate Communications, Strategic Communication, Stakeholder Engagement, Trend Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    IESE Business School

    Design Thinking

    Skills you'll gain: Design Thinking, Ideation, User Research, Culture Transformation, Creative Problem-Solving, Qualitative Research, Problem Solving, Brainstorming, Critical Thinking and Problem Solving, Human Centered Design, Solution Design, Creative Thinking, Organizational Change, Customer experience improvement, Innovation, Empathy, Strategic Thinking, Systems Thinking, Thought Leadership, Leadership

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Gemini in BigQuery

    Skills you'll gain: Google Gemini, Retrieval-Augmented Generation, Gemini, Embeddings, Generative AI, Predictive Modeling, Vector Databases, Big Data, Data Analysis, Exploratory Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, SQL, Python Programming, Data Preprocessing, Customer Relationship Management, Google Cloud Platform, Data Visualization Software, Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • M

    Microsoft

    Agile and Hybrid Approaches

    Skills you'll gain: Agile Project Management, Agile Methodology, Project Management Life Cycle, Kanban Principles, Sprint Planning, Project Management, Backlogs, Performance Metric, Project Planning, Project Performance, Lean Methodologies, Continuous Improvement Process

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erstelle einen Instagram Business Account

    Skills you'll gain: Instagram, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Facebook, Product Promotion, Promotional Strategies, Advertising, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Generative AI, ChatGPT, OpenAI API, Blogs, Artificial Intelligence, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Social Media Campaigns, Social Media, Digital Content, Email Marketing, Web Development, Digital Publishing, Web Design and Development, Content Marketing, Productivity

    2.1
    Rating, 2.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • A

    AI CERTs

    AI for Vibe Coding

    Skills you'll gain: Vibe coding, Programming Principles, Prompt Engineering, OpenAI API, LangChain, Generative AI Agents, AI Enablement, Artificial Intelligence, Generative AI, Responsible AI, Computer Programming, Application Development, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), No-Code Development, Debugging

    Beginner · Course · 1 - 3 Months

1…310311312…431

In summary, here are 10 of our most popular marketing strategy courses

  • Figma AI: Productivity Tools for Designers: SkillsBooster Academy
  • Diversity and Belonging in Businesses and Organizations: IE Business School
  • Project Management Tools Techniques and Agile Frameworks: Simplilearn
  • Mastering Business Essentials: Finance: Emory University
  • Data Architect Capstone Project: SkillUp
  • Crisis Management and Crisis Communication Consulting  : University of Colorado Boulder
  • Design Thinking: IESE Business School
  • Gemini in BigQuery: Google Cloud
  • Agile and Hybrid Approaches: Microsoft
  • Erstelle einen Instagram Business Account: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok