• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Wetland Science and Conservation

    Skills you'll gain: Stakeholder Engagement, Environmental Monitoring, Hydrology, Community Outreach, Water Resource Management, Environmental Engineering and Restoration, Water Resources, Cultural Diversity, Land Management, Policy Analysis, Social Sciences, Cultural Sensitivity, Environment and Resource Management, Environmental Laws, Environmental Resource Management, Environmental Engineering, Natural Resource Management, Case Studies, Water Quality, Climate Change Adaptation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of London

    Operations Systems Excellence

    Skills you'll gain: Operations Management, Process Design, Operational Excellence, Business Operations, Process Mapping, Operational Efficiency, Operational Analysis, Organizational Strategy, Process Analysis, Business Strategy, Customer Service, Market Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 4 Weeks

  • E

    Ei4Change

    Being Assertive with Emotional Intelligence

    Skills you'll gain: Assertiveness, Personal Attributes, Composure, Communication, Emotional Intelligence, Business Communication, Verbal Communication Skills, Social Skills, Interpersonal Communications, Overcoming Obstacles, Self-Awareness, Non-Verbal Communication, Conflict Management, Empathy, Personal Development, Team Building, Leadership Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • M

    Michigan State University

    Game Design and Development 3: 3D Shooter

    Skills you'll gain: Game Design, Unity Engine, Prototyping, Video Game Development, 3D Modeling, Computer Graphics, Multimedia, Animations, Scripting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    66 reviews

    Intermediate · Course · 1 - 4 Weeks

  • S

    Skillshare

    Intermediate to Advanced: Professional Figma UI / UX Design

    Skills you'll gain: Figma (Design Software), UI Components, Typography, Prototyping, Responsive Web Design, Interaction Design, UI/UX Strategy, User Experience Design, User Experience, User Interface (UI), Graphic and Visual Design, User Interface and User Experience (UI/UX) Design, Mockups, Layout Design, User Interface (UI) Design, Animations, Collaborative Software, Web Content Accessibility Guidelines, AI Workflows, Design Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 3 - 6 Months

  • V

    Voxy

    Intermediate English: Talking About Yourself

    Skills you'll gain: English Language, Verbal Communication Skills, Relationship Building, Interpersonal Communications, Social Skills, Professional Development, Language Learning, Oral Comprehension, Communication, Business Communication, Vocabulary, Personal Development, Grammar

    2.8
    Rating, 2.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • M

    Microsoft

    Generative AI for Sales Professionals

    Skills you'll gain: Microsoft Copilot, Forecasting, Sales Enablement, Sales Strategy, Customer Analysis, Data Cleansing, Sales Management, Responsible AI, Sales Pipelines, Customer Engagement, Taking Meeting Minutes, Sales, Customer Insights, Customer Relationship Management, Sales Presentations, Data Quality, Productivity Software, Meeting Facilitation, Generative AI Agents, Customer Data Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Beginner · Specialization · 1 - 3 Months

  • G

    Goldman Sachs

    Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women

    Skills you'll gain: Competitive Analysis, Value Propositions, Growth Strategies, Business Strategies, Consumer Behaviour, Target Market, Customer Insights, Market Research, Price Negotiation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    341 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    مقاييس التسويق وربحية التسويق

    Skills you'll gain: Marketing Effectiveness, Business Metrics, Performance Measurement, Profit and Loss (P&L) Management, Production Management, Marketing, Marketing Strategies, Marketing Analytics, Strategic Marketing, Return On Investment, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • I

    Imperial College London

    Global Disease Masterclass: Communicable Diseases Epidemiology, Intervention and Prevention

    Skills you'll gain: Infectious Diseases, Epidemiology, Public Health, Microbiology, Community Health, Health Education, Social Determinants Of Health, Preventative Care, Health Care, Health Policy, Trend Analysis, Immunology, Clinical Research, Data Access

    4.7
    Rating, 4.7 out of 5 stars
    ·
    187 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Washington

    Ukraine: History, Culture and Identities

    Skills you'll gain: Cultural Diversity, Community Development, Cultural Responsiveness, Culture, European History, Social Studies, World History, Art History, Economic Development, Ancient History, International Relations, Policty Analysis, Research, and Development, Political Sciences

    4.7
    Rating, 4.7 out of 5 stars
    ·
    340 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Pontificia Universidad Católica del Perú

    Estrategia de Identidad de una Marca

    Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Content Strategy, Business Strategies, Market Research, Content Creation, Creative Design, Target Audience, Value Propositions

    4.9
    Rating, 4.9 out of 5 stars
    ·
    190 reviews

    Beginner · Course · 1 - 3 Months

1…315316317…502

In summary, here are 10 of our most popular social media marketing courses

  • Wetland Science and Conservation: University of Illinois Urbana-Champaign
  • Operations Systems Excellence: University of London
  • Being Assertive with Emotional Intelligence: Ei4Change
  • Game Design and Development 3: 3D Shooter: Michigan State University
  • Intermediate to Advanced: Professional Figma UI / UX Design: Skillshare
  • Intermediate English: Talking About Yourself: Voxy
  • Generative AI for Sales Professionals: Microsoft
  • Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women: Goldman Sachs
  • مقاييس التسويق وربحية التسويق: Alfaisal University | KLD
  • Global Disease Masterclass: Communicable Diseases Epidemiology, Intervention and Prevention: Imperial College London

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok