Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Indian Institute of Technology Guwahati
Skills you'll gain: User Research, UI/UX Research, Competitive Analysis, Qualitative Research, User Experience, User Experience Design, Usability Testing, User Centered Design, Persona (User Experience), Research Methodologies, Focus Group, Interviewing Skills, Requirements Elicitation, Data Collection, Stakeholder Analysis
Beginner · Course · 1 - 3 Months

Case Western Reserve University
Skills you'll gain: Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Descriptive Statistics, Statistical Modeling, R Programming, Geographic Information Systems, Statistical Analysis, Probability & Statistics, Data-Driven Decision-Making, Oil and Gas, Data Analysis, Simulations, Statistical Methods, Rmarkdown, Data Cleansing, Box Plots, Plot (Graphics)
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Registration, Email Marketing, User Feedback, Customer Relationship Management, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Whizlabs
Skills you'll gain: Google Cloud Platform, Looker (Software), Dataflow, Data Migration, Data Infrastructure, Cloud Computing Architecture, Cloud Storage, Data Pipelines, Cloud Computing, NoSQL, Data Processing, Data Storage, Data Visualization, Databases, Scalability, Capacity Management
Advanced · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, R (Software), GitHub, Version Control, Data Analysis, Big Data, R Programming, Git (Version Control System), Statistical Programming, Exploratory Data Analysis, Data Management
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Exploratory Data Analysis, Model Evaluation, Cloud Deployment, Data Preprocessing, Data Analysis, Amazon Elastic Compute Cloud, Application Deployment, Predictive Modeling, Data Pipelines, Extract, Transform, Load, Data Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Product Management, Product Lifecycle Management, Technical Product Management, Product Marketing, Product Strategy, Product Improvement, Profit and Loss (P&L) Management, Financial Analysis, Stakeholder Management, Product Development, People Management, Leadership Studies, Leadership and Management, Stakeholder Engagement, Cost Benefit Analysis, Go To Market Strategy, Performance Metric, Sales Strategy, Market Research, Advertising
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Predictive Modeling, Matplotlib, Applied Machine Learning, Seaborn, Data Visualization, Regression Analysis, Pandas (Python Package), Statistical Machine Learning, Statistical Analysis, Machine Learning, Supervised Learning, Data Science, Scikit Learn (Machine Learning Library), Probability & Statistics, Python Programming, Unsupervised Learning, Data Analysis, Decision Tree Learning, NumPy, Data Manipulation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Time Series Analysis and Forecasting, Forecasting, Predictive Modeling, R Programming, Regression Analysis, Business Analytics, Trend Analysis, Statistical Analysis, Statistical Modeling, Analysis, Model Evaluation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Governance, Digital Transformation, Data Modeling, Dashboard, Real Time Data, Data Strategy, Google Cloud Platform, Dataflow, Data Storage, Data Management, Cloud Storage, Data Transformation, Pivot Tables And Charts, Data Analysis, Data Visualization Software, Data Sharing, Database Design, Performance Tuning, Exploratory Data Analysis
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Google Gemini, Marketing Strategies, Customer Analysis, Big Data, Forecasting, Customer Insights, Predictive Analytics, Analytics, Target Audience, Data Analysis, Marketing Analytics, Artificial Intelligence, Google Cloud Platform, Generative AI
Beginner · Course · 1 - 4 Weeks
Universitat Autònoma de Barcelona
Skills you'll gain: Research Design, Experimentation, Research Reports, Research, Scientific Methods, Design Research, Usability Testing, Research Methodologies, UI/UX Research, Data Analysis, Report Writing, Data Ethics, User Research, Usability, Data Collection, Psychology
Beginner · Course · 1 - 4 Weeks