• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • E

    EDUCBA

    Retail Management Mastery: Strategy, Analysis & Success

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Market Intelligence, Business Strategies, Competitive Analysis, Business Management, Organizational Strategy, Consumer Behaviour, Inventory Management System, Market Analysis, Case Studies, Market Share, Strategic Decision-Making, Sustainable Business, Intellectual Property, Financial Analysis, Geographic Information Systems

    5
    Rating, 5 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 1 - 3 Months

  • É

    École Nationale des Ponts et Chaussées

    Mobilités et véhicules électriques

    Skills you'll gain: Transportation Operations, Electric Power Systems, Sustainable Development, Sustainable Technologies, Climate Change Mitigation, Economics, Market Analysis, Environmental Science, Public Policies, Cost Benefit Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    110 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    كيفية العمل على تفاصيل الموقع واللغة مع رؤى جمهور فيسبوك

    Skills you'll gain: Facebook, Customer Insights, Brand Awareness, Social Media, Social Media Marketing, Target Audience, Customer Data Management, Marketing Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • F

    Fractal Analytics

    Generative AI for Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, AI Security, Management Consulting, Business Consulting, Consulting, AI Enablement, Data Ethics, Technical Consulting, Quality Assurance, Market Research, Data-Driven Decision-Making, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Copenhagen Business School

    Art and the Digital Transformation

    Skills you'll gain: Social Impact, Social Justice, Policy Analysis, Liberal Arts, digital literacy, Digital Transformation, Community Development, Policy Development, Innovation, Creativity, Diversity Equity and Inclusion Initiatives, Emerging Technologies

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    Most Beginner SEO Course Ever - Great For Complete Beginners

    Skills you'll gain: Keyword Research, Search Engine Optimization, Blogs, Web Analytics and SEO, Content Strategy, Digital Marketing, Brand Awareness

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    How to make invitations using Canva

    Skills you'll gain: Canva (Software), Graphic Design, Graphic and Visual Design, Design, Design Elements And Principles, Visual Design, Graphic and Visual Design Software, Digital Design, Creative Design, Design and Product, Event Management, Computer Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google

    Leadership and Influencing Skills

    Skills you'll gain: People Management, Organizational Leadership, Stakeholder Communications, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Adobe Illustrator for Beginners: Creative Brand System

    Skills you'll gain: Adobe Illustrator, Logo Design, Creative Design, Graphic and Visual Design, Style Guides, Project Design, Digital Design, Typography, Layout Design, File Management, Design Elements And Principles, Design Specifications, Color Theory

    3.9
    Rating, 3.9 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    California Institute of the Arts

    Building Your Freelancing Career Capstone

    Skills you'll gain: Business Planning, Business Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Financial Planning, Service Design, Market Research

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Intermediate · Course · 1 - 3 Months

  • D

    Dartmouth College

    The American Renaissance and Ralph Waldo Emerson

    Skills you'll gain: Liberal Arts, Ethical Standards And Conduct, Research, Social Studies, Social Justice, Cultural Diversity, Culture, Writing, Creativity, Political Sciences, Advocacy

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Create (Artificial Intelligence) AI VIDEOS WITH ZERO FILMING

    Skills you'll gain: AI Personalization, Video Production, Video Editing, Content Creation, Artificial Intelligence, Animations, Multimedia, TikTok, Natural Language Processing, Scripting

    Mixed · Course · 1 - 4 Weeks

1…340341342…502

In summary, here are 10 of our most popular social media marketing courses

  • Retail Management Mastery: Strategy, Analysis & Success: EDUCBA
  • Mobilités et véhicules électriques : École Nationale des Ponts et Chaussées
  • كيفية العمل على تفاصيل الموقع واللغة مع رؤى جمهور فيسبوك: Coursera
  • Generative AI for Consultants: Fractal Analytics
  • Art and the Digital Transformation: Copenhagen Business School
  • Most Beginner SEO Course Ever - Great For Complete Beginners: Alex Genadinik
  • How to make invitations using Canva: Coursera
  • Leadership and Influencing Skills: Google
  • Adobe Illustrator for Beginners: Creative Brand System: Coursera
  • Building Your Freelancing Career Capstone: California Institute of the Arts

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok