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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Weather Data in BigQuery

    Skills you'll gain: Big Data, Analytics, Query Languages, Google Cloud Platform, Data Processing, Data Analysis, Data Integration, Time Series Analysis and Forecasting

    Beginner · Project · Less Than 2 Hours

  • I

    IE Business School

    Beyond the Obvious: How to Think in the Age of Generative AI

    Skills you'll gain: Critical Thinking, Logical Reasoning, Analytical Skills, Generative AI, Empathy, Cognitive flexibility, Research, Lifelong Learning, Data Analysis, Decision Making, Statistical Analysis

    Beginner · Course · 1 - 4 Weeks

  • H

    HubSpot Academy

    Inbound Sales

    Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer une présentation d’entreprise sur Microsoft Powerpoint

    Skills you'll gain: Microsoft PowerPoint, Sales Presentation, Presentations, Sales Presentations, Target Audience, Company, Product, and Service Knowledge, Value Propositions, Microsoft Office, Business Communication, Team Oriented, Business Process

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    How To Write A Business Proposal (B2B Sales)

    Skills you'll gain: Proposal Writing, Proposal Development, Sales Process, Enterprise Sales, Business Writing, B2B Sales, Sales Presentation, Business Marketing, Specialized Sales, Presentations, Company, Product, and Service Knowledge, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Investigating Epidemics like COVID-19: An Analyst's Guide

    Skills you'll gain: Epidemiology, Health Disparities, Spatial Data Analysis, Data Visualization, Public Health, Geographic Information Systems, Data Analysis, Statistical Analysis, Infectious Diseases, Risk Analysis, Microsoft Excel

    Intermediate · Course · 1 - 4 Weeks

  • E

    Edureka

    Generative AI Essentials for Customer Service

    Skills you'll gain: Prompt Engineering, Generative AI Agents, Generative AI, ChatGPT, Self Service Technologies, Customer Service, Customer Support, Customer Communications Management, Personalized Service, Customer Engagement, AI Enablement, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Artificial Intelligence, Customer Relationship Management, Automation, Natural Language Processing

    Beginner · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Using Data Science Tools in Python

    Skills you'll gain: Seaborn, NumPy, Matplotlib, Data Transformation, Data Manipulation, Data Visualization Software, Pandas (Python Package), Plot (Graphics), Data Visualization, Jupyter, Scatter Plots, Data Science, Data Processing, Data Analysis, Box Plots, Python Programming, Graphing, Computer Programming, Computer Programming Tools, Software Development

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Zielsetzung für eine Facebook Werbekampagne

    Skills you'll gain: Facebook, Social Media, Social Media Marketing, Social Media Campaigns, Marketing Budgets, Advertising Campaigns, Social Media Content, Social Media Strategy, Digital Advertising, Marketing, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

  • K

    Knowledge Accelerators

    Dive Deeper into Data-Driven Decisions with Power BI

    Skills you'll gain: Power BI, Data Visualization, Dashboard, Data Presentation, Business Intelligence, Data Modeling, Data Import/Export, Interactive Data Visualization, Data Transformation, Data Visualization Software, Data Analysis Expressions (DAX), Data Storytelling, Pivot Tables And Charts, Data-Driven Decision-Making, Data Cleansing, Microsoft 365, Microsoft Teams, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 3 Months

  • H

    HubSpot Academy

    المبيعات الواردة

    Skills you'll gain: Sales Presentation, Lead Generation, Prospecting and Qualification, Sales Strategy, Sales Process, Target Audience, Phone Sales, Customer Analysis, Customer Relationship Management (CRM) Software, Social Media Marketing, Communication Strategies, Personalized Service, Email Automation

    Beginner · Course · 1 - 3 Months

  • S

    Salesforce

    Administración de clientes potenciales en Salesforce

    Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Sales Process, Customer Relationship Management (CRM) Software, Productivity Software, Data Import/Export, Email Automation, Marketing Management

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Weather Data in BigQuery: Google Cloud
  • Beyond the Obvious: How to Think in the Age of Generative AI: IE Business School
  • Inbound Sales: HubSpot Academy
  • Créer une présentation d’entreprise sur Microsoft Powerpoint: Coursera
  • How To Write A Business Proposal (B2B Sales): Alex Genadinik
  • Investigating Epidemics like COVID-19: An Analyst's Guide: Johns Hopkins University
  • Generative AI Essentials for Customer Service: Edureka
  • Using Data Science Tools in Python: Logical Operations
  • Zielsetzung für eine Facebook Werbekampagne: Coursera
  • Dive Deeper into Data-Driven Decisions with Power BI: Knowledge Accelerators

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