Marketing Analytics Courses
Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.
Popular Marketing Analytics Courses and Certifications
Universidad de los Andes
Skills you'll gain: User Story, LLM Application, Unsupervised Learning, Test Automation, Cloud-Native Computing, Process Analysis, Model Evaluation, Continuous Deployment, Agile Software Development, Project Closure, Dashboard, Deep Learning, Design Thinking, Infrastructure As A Service (IaaS), API Design, Software Architecture, Internet Of Things, Security Requirements Analysis, Angular, Microservices
Georgetown University
Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Business Strategy, Competitive Intelligence, Design Thinking, Survey Creation, Cyber Threat Intelligence, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, International Relations, Artificial Intelligence, Policy Development, Political Sciences
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
University of Illinois at Urbana-Champaign
Skills you'll gain: Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Marketing, Risk Management, Machine Learning Algorithms, Business Strategy, Revenue Recognition, Financial Auditing, Variance Analysis, Entrepreneurship, Data Governance, Generative AI, Financial Market, Statistical Inference, Strategic Decision-Making
Google Cloud
Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL
University of Colorado Boulder
Skills you'll gain: User Story, New Product Development, Real-Time Operating Systems, Model Based Systems Engineering, Model Evaluation, Field-Programmable Gate Array (FPGA), Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Object Oriented Design, Sampling (Statistics), Proposal Writing, Supplier Management, Accountability, Data Ethics, Sustainability Reporting, Database Design, Unsupervised Learning, Supervised Learning
University of Huddersfield
Skills you'll gain: Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Leadership and Management, Team Leadership, Collaboration, Resilience, Leadership, Organizational Strategy, Business Modeling
Status: NewGoogle Cloud
Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Pipelines, Google Cloud Platform, Data Migration, Apache Spark, Data Processing, Apache Airflow, Big Data, Data Integration, Data Lakes, Cloud Storage, Data Storage, Data Management, Automation, Serverless Computing
Skills you'll gain: Big Data, Applied Machine Learning, Google Cloud Platform, Data Analysis, Machine Learning
Skills you'll gain: Big Data, Data Analysis, Google Cloud Platform, Applied Machine Learning, MLOps (Machine Learning Operations), Statistical Inference, Machine Learning Methods, Model Deployment
In summary, here are 10 of our most popular marketing analytics courses
- Maestría en Ingeniería de Software: Universidad de los Andes
- Bachelor of Arts in Liberal Studies: Georgetown University
- Managerial Economics & Business Analysis Graduate Certificate: University of Illinois at Urbana-Champaign
- Graduate Certificate in Strategic Leadership & Management: University of Illinois at Urbana-Champaign
- CPA Pathways Graduate Certificate: University of Illinois at Urbana-Champaign
- Master of Science in Management: University of Illinois at Urbana-Champaign
- Usar o BigQuery ML para inferência: Google Cloud
- Master of Science in Data Science: University of Colorado Boulder
- MSc Management: University of Huddersfield
- Einführung in Data Engineering in Google Cloud: Google Cloud
