• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • U

    Universidad de los Andes

    Lectura crítica: proceso, niveles y herramientas

    Skills you'll gain: Literacy, Critical Thinking, Lifelong Learning, Self-Awareness, Analysis, Learning Strategies, Self-Starter, Analytical Skills, Problem Solving, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    Enterprise Java Beans (EJBs) and the Jakarta Persistence API (JPA)

    Skills you'll gain: Java Platform Enterprise Edition (J2EE), Object-Relational Mapping, Java, Application Servers, Middleware, Application Deployment, Data Persistence, Event-Driven Programming, Enterprise Application Management, Server Side, Context Management, Business Logic

    4.8
    Rating, 4.8 out of 5 stars
    ·
    56 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Futures Thinking

    Skills you'll gain: Visionary, Strategic Thinking, Proactivity, Creative Thinking, Cognitive flexibility, Optimism, Brainstorming, Open Mindset, Planning, Critical Thinking, Problem Solving, Dealing With Ambiguity

    4.6
    Rating, 4.6 out of 5 stars
    ·
    50 reviews

    Mixed · Course · 1 - 3 Months

  • S

    Starweaver

    AI Innovation & Product Strategy

    Skills you'll gain: Business Process Modeling, Responsible AI, AI Product Strategy, Business Process, Digital Transformation, Business Process Management, Google Gemini, Workflow Management, AI Enablement, ChatGPT, Market Opportunities, Scalability, Product Management, Generative AI, Sustainable Development, Social Impact, Sustainability Reporting, Prompt Engineering, AI Personalization, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    39 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Strategies for Effective Engagement

    Skills you'll gain: Trustworthiness, Stakeholder Communications, Stakeholder Analysis, Relationship Building, Systems Thinking, Communication Strategies, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Supply Chain of Agriculture

    Skills you'll gain: Land Management, Supply Chain, Food and Beverage, Supply Chain Systems, Transportation, Supply Chain, and Logistics, Supply Chain Management, Supply And Demand, Production Management, Environment and Resource Management, Market Dynamics, Technology Solutions, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Intermediate · Course · 1 - 4 Weeks

  • A

    Advancing Women in Tech

    Leadership Principles for Software Engineers

    Skills you'll gain: Goal Setting, Engineering Management, Smart Goals, Recruitment, Technical Management, Management Training And Development, Talent Management, Leadership and Management, Talent Acquisition, People Management, Team Leadership, Software Engineering, Leadership, Program Management, Cloud Engineering, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • H

    HEC Paris

    CAPSTONE: Your Leadership Challenge

    Skills you'll gain: Storytelling, Leadership, Self-Awareness, Relationship Building, Strategic Leadership, Accountability, Resilience, Personal Development, Business Leadership, Organizational Leadership, Professional Development, Innovation, Presentations, Forecasting, Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    79 reviews

    Mixed · Course · 1 - 3 Months

  • C

    CVS Health

    Preparing for Your Call Center Customer Service Role

    Skills you'll gain: Call Center Experience, Interviewing Skills, De-escalation Techniques, Customer Relationship Building, Customer Complaint Resolution, Customer Service, Problem Solving, Conflict Management, Inbound Calls, Outbound Calls, Customer Support, Professionalism, LinkedIn, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    64 reviews

    Beginner · Course · 1 - 4 Weeks

  • S

    SkillUp

    Program Management: Framework, Strategy, and Planning

    Skills you'll gain: Program Management, Organizational Strategy, Risk Management, Project Management Life Cycle, Project Management, Benefits Administration, Business Planning, Resource Management, Portfolio Management, Stakeholder Management, Change Management, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    45 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Database with the Modeling Tool in MySQL Workbench

    Skills you'll gain: MySQL Workbench, Database Design, MySQL, Relational Databases, Database Management, Databases, Database Management Systems, SQL, Data Modeling, Data Import/Export

    4.6
    Rating, 4.6 out of 5 stars
    ·
    62 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • O

    Oracle

    Oracle Cloud and AI

    Skills you'll gain: Oracle Cloud, Generative AI, Large Language Modeling, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), ChatGPT, Cloud Services, Cloud Solutions, Cloud Computing, Cloud Infrastructure, Deep Learning, Prompt Engineering, Artificial Neural Networks, Natural Language Processing, Enterprise Resource Planning, Application Deployment, Python Programming, Supply Chain Management, Customer Relationship Management (CRM) Software, Human Capital

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Specialization · 1 - 3 Months

1…399400401…834

In summary, here are 10 of our most popular brand management courses

  • Lectura crítica: proceso, niveles y herramientas: Universidad de los Andes
  • Enterprise Java Beans (EJBs) and the Jakarta Persistence API (JPA): LearnQuest
  • Futures Thinking: Arizona State University
  • AI Innovation & Product Strategy: Starweaver
  • Strategies for Effective Engagement : University of Colorado Boulder
  • Supply Chain of Agriculture: University of Illinois Urbana-Champaign
  • Leadership Principles for Software Engineers: Advancing Women in Tech
  • CAPSTONE: Your Leadership Challenge: HEC Paris
  • Preparing for Your Call Center Customer Service Role: CVS Health
  • Program Management: Framework, Strategy, and Planning: SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok