• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • T

    Tecnológico de Monterrey

    Conformando tu estrategia digital

    Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Marketing Strategies, Digital Advertising, Email Marketing, Content Creation, Web Design and Development, Event Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    63 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Alberta

    Arctic Economy

    Skills you'll gain: International Relations, Socioeconomics, Cultural Sensitivity, Global Marketing, Cultural Diversity, Natural Resource Management, World History, Culture, Sustainable Development, Economic Development, Economics, Environment and Resource Management, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    88 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fudan University

    游戏产业概论

    Skills you'll gain: Video Game Development, Intellectual Property, Game Design, Animation and Game Design, Production Process, New Product Development, Augmented and Virtual Reality (AR/VR), Legal Risk, Product Management, Product Planning, Business, Entrepreneurship, Regulation and Legal Compliance, Global Marketing, Corporate Strategy, Innovation, Product Marketing, Art History, Computer Hardware, Case Studies

    3.6
    Rating, 3.6 out of 5 stars
    ·
    69 reviews

    Beginner · Course · 1 - 3 Months

  • E

    EDUCBA

    ISO, CMMI & Project Quality Certification Mastery

    Skills you'll gain: Earned Value Management, ISO 9000 Series, Governance Risk Management and Compliance, Quality Management Systems, Quality Management, Continuous Improvement Process, Quality Improvement, Program Implementation, Process Improvement, Culture Transformation, Project Performance, Risk Management, Cost Management, Operational Risk, Performance Measurement, Project Controls, Process Analysis, Performance Management, Quality Control, Project Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    69 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    How to Create an Instagram Business Account

    Skills you'll gain: Instagram, Facebook, Social Media Management, Social Media, Account Management, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    39 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • J

    Johns Hopkins University

    Data and Electronic Health Records

    Skills you'll gain: Medical Privacy, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Management, Data Integrity, Health Information Management, Data Quality, Health Informatics, Medical Records, Electronic Medical Record, Personally Identifiable Information, Data-Driven Decision-Making, Clinical Documentation, Data Security

    4.4
    Rating, 4.4 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Semiconductor Packaging Manufacturing

    Skills you'll gain: Statistical Process Controls, Process Control, Quality Assurance, Semiconductors, Verification And Validation, Manufacturing Operations, Manufacturing Processes, Process Improvement, Process Analysis, Product Testing, Test Engineering, Thermal Management, Electronics Engineering, Electronics, Reliability, Performance Testing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

  • U

    UBITS

    Accountability y gestión del desempeño

    Skills you'll gain: Accountability, Employee Performance Management, Goal Setting, Performance Management, Professional Development, Constructive Feedback, Leadership, Productivity, Personal Development, Employee Engagement, Proactivity, Communication, Assertiveness

    4.7
    Rating, 4.7 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Colorado Boulder

    Transforming Communities

    Skills you'll gain: Systems Thinking, Needs Assessment, Community Development, Sustainable Development, Social Impact, Sustainable Business, Diversity and Inclusion, Organizational Change, Strategic Thinking, Environmental Social And Corporate Governance (ESG), Stakeholder Engagement, Project Management, Asset Management, Communication Strategies, Decision Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Gobierno Digital

    Skills you'll gain: Cybersecurity, Data Management, Interoperability, Digital Transformation, Data Security, Public Administration, Governance, Case Studies, Public Key Infrastructure, Identity and Access Management, Service Design, Policy Analysis, Innovation, Strategic Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • A

    Amazon

    Database Management with Java and SQL

    Skills you'll gain: SQL, Database Management, MySQL, Database Development, Database Systems, Databases, Relational Databases, Database Application, Database Design, Query Languages, Data Access, Java, Java Programming, UI Components, User Interface (UI), Transaction Processing, Software Development

    4.4
    Rating, 4.4 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • O

    Oracle

    Oracle Autonomous Database Professional

    Skills you'll gain: Oracle Databases, Data Migration, Oracle Cloud, Database Administration, Data Import/Export, Database Architecture and Administration, Application Development, Database Management, Performance Tuning, Disaster Recovery, SQL, Cloud Infrastructure, Identity and Access Management, Scalability

    4.6
    Rating, 4.6 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 4 Weeks

1…405406407…834

In summary, here are 10 of our most popular brand management courses

  • Conformando tu estrategia digital: Tecnológico de Monterrey
  • Arctic Economy : University of Alberta
  • 游戏产业概论: Fudan University
  • ISO, CMMI & Project Quality Certification Mastery: EDUCBA
  • How to Create an Instagram Business Account: Coursera
  • Data and Electronic Health Records: Johns Hopkins University
  • Semiconductor Packaging Manufacturing : Arizona State University
  • Accountability y gestión del desempeño: UBITS
  • Transforming Communities: University of Colorado Boulder
  • Gobierno Digital: Banco Interamericano de Desarrollo

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok