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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Débuter avec ImageJ

    Skills you'll gain: Image Analysis, Data Analysis Software, Data Analysis, Scientific Visualization, Histogram, Analysis, Exploratory Data Analysis, Software Installation

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Optimize AI: Build Robust Ensemble Models

    Skills you'll gain: Model Deployment, Model Evaluation, Decision Tree Learning, MLOps (Machine Learning Operations), Data-Driven Decision-Making, Applied Machine Learning, Analytics, A/B Testing, Predictive Modeling, Machine Learning, Predictive Analytics, Statistical Hypothesis Testing, Statistical Methods, Scalability, Machine Learning Algorithms, Random Forest Algorithm, Performance Testing, Performance Analysis, Statistical Analysis, Classification Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Confluent: Clickstream Data Analysis Pipeline Using ksqlDB

    Skills you'll gain: Grafana, Apache Kafka, Real Time Data, Data Pipelines, Dashboard, Data Synthesis, Interactive Data Visualization, Data Visualization Software, Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • G

    Google Cloud

    BigQuery: Qwik Start - Command Line

    Skills you'll gain: Data Access, Command-Line Interface, Big Data, Google Cloud Platform, Query Languages, Data Import/Export

    Beginner · Project · Less Than 2 Hours

  • P

    Packt

    Data Processing and Exploration with NumPy & Pandas

    Skills you'll gain: Pivot Tables And Charts, Data Visualization, Data Analysis, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    YouTube Design: Banners & Profile Pics

    Skills you'll gain: Logo Design, Style Guides, Visual Design, Graphic and Visual Design, Image Quality, Design Elements And Principles

    Beginner · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Excel: Modeling with Power Pivot and Reporting Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Microsoft Excel, Pivot Tables And Charts, Report Writing, Data Modeling, Management Reporting, Business Reporting, Data Analysis, Performance Reporting, Data Presentation, Data Visualization Software, Data Visualization, Microsoft Office, Microsoft 365, Productivity Software

    Mixed · Course · 1 - 4 Weeks

  • L

    Logical Operations

    Tableau Mastery

    Skills you'll gain: Tableau Software, Data Visualization Software, Data Storytelling, Data Analysis, Report Writing, Spreadsheet Software, Data Visualization, Dashboard, Trend Analysis, Interactive Data Visualization, Data Presentation, Microsoft Excel, Statistical Analysis, Predictive Analytics, Data Transformation, Microsoft Office, Microsoft PowerPoint, Productivity Software, Forecasting, Data Management

    Beginner · Specialization · 3 - 6 Months

  • P

    Pearson

    SQL for Any IT Professional: Unit 3

    Skills you'll gain: Database Design, SQL, Data Management, Databases, Query Languages, Relational Databases, Data Manipulation, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    AWS Visualization, Security, and Exam Preparation

    Skills you'll gain: AWS SageMaker, AWS Identity and Access Management (IAM), Dashboard, Amazon Web Services, Interactive Data Visualization, Data Visualization Software, Amazon Redshift, Big Data, Cloud Security, Security Controls, Encryption, Applied Machine Learning, Amazon Elastic Compute Cloud, Amazon S3, Key Management

    Advanced · Course · 1 - 3 Months

  • C

    Coursera

    Jira: Map, Analyze and Release

    Skills you'll gain: Sprint Retrospectives, User Story, Jira (Software), Performance Metric, Sprint Planning, Release Management, Product Roadmaps, Performance Analysis, Root Cause Analysis, Project Planning, Agile Methodology, Agile Project Management, Team Performance Management, Backlogs, Continuous Improvement Process, Operational Analysis, Collaborative Software, Data-Driven Decision-Making, Prioritization, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Elasticsearch: Build, Query & Optimize with ELK

    Skills you'll gain: Real Time Data, Kibana, Query Languages, Data Modeling, Distributed Computing, SQL, NoSQL, Scalability, JSON, Performance Tuning, Text Mining, System Configuration, Geospatial Information and Technology

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Débuter avec ImageJ: Coursera
  • Optimize AI: Build Robust Ensemble Models: Coursera
  • Confluent: Clickstream Data Analysis Pipeline Using ksqlDB: Google Cloud
  • BigQuery: Qwik Start - Command Line: Google Cloud
  • Data Processing and Exploration with NumPy & Pandas: Packt
  • YouTube Design: Banners & Profile Pics: Coursera
  • Excel: Modeling with Power Pivot and Reporting Insights: Logical Operations
  • Tableau Mastery: Logical Operations
  • SQL for Any IT Professional: Unit 3: Pearson
  • AWS Visualization, Security, and Exam Preparation: Packt

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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