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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • S

    Sapienza University of Rome

    Macroeconomic Financial Accounts Course 2

    Skills you'll gain: Financial Policy, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Data Analysis, Economics, Fiscal Management, Policty Analysis, Research, and Development, Financial Management, Quantitative Research, Public Administration, Behavioral Economics, Balance Sheet, International Relations, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • A

    Adobe

    Take Your Profile to the Next Level with Adobe Express

    Skills you'll gain: Adobe Express, Social Media Marketing, Brand Management, AI Personalization, Generative AI

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnQuest

    No-Code Model Evaluation, Communication, and Business Impact

    Skills you'll gain: Responsible AI, Model Evaluation, Business Analytics, Dashboard, Business Analysis, Data Ethics, Analysis, Analytical Skills, Performance Analysis, Predictive Analytics, Business Metrics, Business Communication, Performance Measurement, Regional Sales, Data-Driven Decision-Making, Technical Communication, Key Performance Indicators (KPIs), Continuous Quality Improvement (CQI), Process Improvement and Optimization, Performance Testing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook

    Skills you'll gain: Facebook, Promotional Strategies, Marketing Strategies, Product Promotion, Driving engagement, Social Media, Social Media Marketing, Digital Assets, E-Commerce, Business Process Management

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Présentation de l'IA et du machine learning sur Google Cloud

    Skills you'll gain: Generative AI, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, AI Workflows, Big Data, Applied Machine Learning, Model Deployment, Cloud API, Model Evaluation, Supervised Learning

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Español

    Skills you'll gain: Metadata Management, Data Pipelines, Google Cloud Platform, Extract, Transform, Load, Cloud Storage, Data Infrastructure, Data Processing, Data Import/Export, Data Migration, Apache Airflow, Data Storage, Big Data, Data Management, Data Transformation, SQL

    Beginner · Course · 1 - 3 Months

  • D

    Duke University

    برمجة Java: إنشاء نظام ترشيح

    Skills you'll gain: Software Design, Databases, Computer Programming, Object Oriented Programming (OOP), User Interface (UI), Algorithms, Data Analysis, Java, Data Structures, Data Processing

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Mastering Salesforce Experience Cloud

    Skills you'll gain: Salesforce, Salesforce Development, Marketing Automation, User Experience, Content Management, UI Components, Authentications, Cloud Development, Customer Service, Customer Communications Management, Cloud Management, Process Mapping, Cloud Services, Encryption, Business Strategy

    Beginner · Course · 3 - 6 Months

  • U

    University of Minnesota

    Business Model & Product Pitch

    Skills you'll gain: Entrepreneurship, Growth Strategies, Business Planning, Financial Modeling, Cost Accounting, Product Development, New Product Development, Business Strategies, Business Development, Value Propositions, Investments, Presentations, Business Metrics, Customer Acquisition Management, Fundraising

    Beginner · Course · 1 - 3 Months

  • A

    American Psychological Association

    Measures of Variability

    Skills you'll gain: Box Plots, Descriptive Statistics, Histogram, Probability & Statistics, Exploratory Data Analysis, Graphing, Variance Analysis, Statistical Visualization, Statistical Analysis, Data Analysis, Analytical Skills

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Cómo escribir resumen creativo para proyectos en Mailchimp

    Skills you'll gain: Marketing Effectiveness, Marketing Analytics, Campaign Management, Email Marketing, Advertising Campaigns, Content Marketing, Marketing, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Troubleshooting Data Models in Looker

    Skills you'll gain: Looker (Software), Data Modeling, Exploratory Data Analysis, Data Validation, Data Maintenance, Problem Management, Data Analysis, Data Visualization, Data Analysis Software, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Macroeconomic Financial Accounts Course 2: Sapienza University of Rome
  • Take Your Profile to the Next Level with Adobe Express: Adobe
  • No-Code Model Evaluation, Communication, and Business Impact: LearnQuest
  • Configurer des cartes-cadeaux numériques pour votre entreprise sur Facebook: Coursera
  • Présentation de l'IA et du machine learning sur Google Cloud: Google Cloud
  • Introduction to Data Engineering on Google Cloud - Español: Google Cloud
  • برمجة Java: إنشاء نظام ترشيح: Duke University
  • Mastering Salesforce Experience Cloud: Packt
  • Business Model & Product Pitch: University of Minnesota
  • Measures of Variability: American Psychological Association

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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