• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • S

    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Strategy, B2B Sales, Sales Training, Sales Process, Marketing Psychology, Sales, Selling Techniques, Sales Enablement, Consumer Behaviour, Overcoming Objections, Storytelling, Closing (Sales), Stakeholder Communications, Negotiation, Non-Verbal Communication, Customer Engagement, Value Propositions, Communication Strategies, Empathy, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a fundraising page on Chuffed

    Skills you'll gain: Fundraising, Goal Setting, Campaign Management, Promotions and Campaigns, Project Design, Drive Engagement, Content Creation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    إمكانيات السوق وطلب السوق والحصة السوقية

    Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Always Remember the Stakeholder

    Skills you'll gain: Team Building, Team Management, Stakeholder Analysis, Internal Communications

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    System Hacking, Malware Threats, and Network Attacks

    Skills you'll gain: Vulnerability Assessments, Distributed Denial-Of-Service (DDoS) Attacks, Vulnerability Scanning, Vulnerability Management, Cybersecurity, Malware Protection, Penetration Testing, Exploitation techniques, Threat Detection, Threat Management, Brute-force attacks, Network Security, Information Systems Security, Security Awareness, Network Protocols

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • N

    National Taiwan University

    農企業管理學 (Agribusiness Management)

    Skills you'll gain: Financial Management, Production Management, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Advertising, Business Economics, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making

    Beginner · Course · 1 - 3 Months

  • U

    University of California, Irvine

    Finding and Preparing for the Right Job

    Skills you'll gain: Professional Networking, LinkedIn, Professional Development, Talent Sourcing, Recruitment, Presentations, Job Analysis, Social Media Content, Personal Development, Writing, Portfolio Management, Branding

    Beginner · Course · 1 - 4 Weeks

  • B

    Banco Interamericano de Desarrollo

    Riesgos de desastres en proyectos de infraestructura

    Skills you'll gain: Risk Analysis, Project Risk Management, Risk Management, Mitigation, Analysis, Risk Mitigation, Crisis Management, Disaster Recovery, Hazard Analysis, Civil Engineering, Climate Change Adaptation, Project Management, Economics, Policy, and Social Studies, Social Studies, Public Policies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Create Beautiful Imagery with Midjourney AI

    Skills you'll gain: Image Quality, Generative AI, Adobe Photoshop, Content Creation, User Accounts, Multimedia

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    اهتمامات مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Content Performance Analysis, Customer Analysis, Social Media Marketing, Social Media, Customer Insights, Target Audience, Marketing Strategies, Online Advertising, Digital Marketing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Analyze AI to Amplify Brand Success

    Skills you'll gain: Performance Measurement, Brand Awareness, Digital Marketing, Strategic Marketing, Marketing Planning, Marketing Strategies, Marketing Analytics, AI Personalization, Campaign Management, Strategic Partnership, Competitive Intelligence, Brand Management, Customer Insights, AI Enablement, Promotions and Campaigns, Competitive Analysis, ChatGPT, Goal Setting

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Data Visualization & Analytics in Tableau

    Skills you'll gain: Dashboard, Data Visualization Software, Tableau Software, Data Visualization, Interactive Data Visualization, Data Storytelling, Data Presentation, Data Analysis, Statistical Visualization, Geospatial Mapping, Histogram, Advanced Analytics, Spatial Analysis, Scatter Plots, Data Science, Data Manipulation, Business Analytics, Marketing Analytics, Analytics, Forecasting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 1 - 3 Months

1…421422423…500

In summary, here are 10 of our most popular social media marketing courses

  • Retail Sales Psychology: The Essentials of Selling More: Starweaver
  • Create a fundraising page on Chuffed: Coursera
  • إمكانيات السوق وطلب السوق والحصة السوقية: Alfaisal University | KLD
  • Always Remember the Stakeholder: Google
  • System Hacking, Malware Threats, and Network Attacks: Packt
  • 農企業管理學 (Agribusiness Management): National Taiwan University
  • Finding and Preparing for the Right Job: University of California, Irvine
  • Riesgos de desastres en proyectos de infraestructura: Banco Interamericano de Desarrollo
  • Create Beautiful Imagery with Midjourney AI: Packt
  • اهتمامات مستخدم فيسبوك المعتدل: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok