Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Alex Genadinik
Skills you'll gain: Sales Strategy, Marketing Psychology, Marketing Materials, Copywriting, Sales, Sales Process, Selling Techniques, Consumer Behaviour, Marketing, Marketing Strategies, Target Audience, Promotional Strategies, ChatGPT
Mixed · Course · 1 - 3 Months

Skills you'll gain: Gmail, Authorization (Computing), Google Workspace, Email Security, Data Governance, Cloud Security, Identity and Access Management, Document Management, Data Management, File Management, Enterprise Application Management, User Provisioning, Data Security, Security Assertion Markup Language (SAML), Single Sign-On (SSO), Email Marketing
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Network Performance Management, Policy Development, Policy Analysis, Public Policies, Economics, Policy, and Social Studies, Business Economics, Socioeconomics, digital literacy, Telecommunications, Regulation and Legal Compliance, Technical Writing
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Search Engine Optimization, Blogs, Keyword Research, Web Analytics and SEO, Web Content, Content Development and Management, Content Creation, Content Strategy, AI Enablement, Editing, Generative AI, Writing
Beginner · Guided Project · Less Than 2 Hours

Yale University
Skills you'll gain: Health Promotion, Media and Communications, Persuasive Communication, Driving engagement, Social Impact, Public Health, Behavioral Health, Program Evaluation, Digital Communications, Instagram, Facebook, Survey Creation, Surveys
Intermediate · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Entrepreneurship, Culture Transformation, Case Studies, Growth Strategies, Process Development, Sales, Business Development, Business Planning, Product Management, Organizational Development, Human Resources, Business Research, Marketing, Operations Management, People Management, Business Writing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Active Listening, Business Communication, Communication, Professional Development, Professionalism, Emotional Intelligence, Adaptability, Sales, Job Analysis, Personal Attributes, Professional Networking, Presentations, Teamwork
Beginner · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Interpersonal Communications, Business Communication, Verbal Communication Skills, Communication, Internal Communications, Corporate Communications, Business Correspondence, Social Skills, Collaboration, Conflict Management, Non-Verbal Communication, Active Listening, Relationship Building, Organizational Structure, Mediation, Customer Relationship Building, Contract Negotiation, Organizational Development, Negotiation, Vendor Management
Mixed · Course · 1 - 3 Months

Skills you'll gain: Video Editing, Video Production, Videography, Photo/Video Production and Technology, Cinematography, Storytelling
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: IT Management, Technical Management, Risk Management, Project Management, Internal Communications, Data Ethics, Responsible AI, Generative AI, Case Studies, Innovation, Decision Making
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Constructive Feedback, Team Performance Management, Team Building, Teamwork, Team Management, Professional Development, Collaboration, Innovation, Resource Allocation, People Management, Diversity and Inclusion, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing
Beginner · Guided Project · Less Than 2 Hours