• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.


Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Executive Communication Excellence

    Skills you'll gain: Active Listening, Non-Verbal Communication, Business Writing, Concision, Social Skills, Writing, Cultural Sensitivity, Persuasive Communication, Interpersonal Communications, Responsible AI, Emotional Intelligence, Technical Writing, Google Gemini, Anthropic Claude, Communication Strategies, Communication, Technical Documentation, Stakeholder Engagement, Marketing Communications, Media and Communications

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Executive AI Leadership Mastery

    Skills you'll gain: Responsible AI, AI Enablement, Technology Roadmaps, Organizational Change, AI Product Strategy, Stakeholder Engagement, Google Gemini, Anthropic Claude, Business Strategy, Strategic Leadership, Leadership, Business Transformation, Change Management, Content Strategy, Corporate Communications, Digital Media Strategy, Non-Verbal Communication, Verbal Communication Skills, Communication Strategies, Communication

    3.7
    Rating, 3.7 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Program Management: Execution, Stakeholders & Governance

    Skills you'll gain: Stakeholder Management, Resource Allocation, Program Management, Change Management, Organizational Change, Governance, Cost Management, Earned Value Management, Team Building, Procurement, Project Management, Project Management Institute (PMI) Methodology, Financial Planning, Budgeting, Communication Strategies, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Customer-Centric CRM Strategy and Management

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer experience strategy (CX), Customer Success Management, Customer Acquisition Management, Customer Analysis, Customer Data Management, Brand Loyalty, Customer Retention, Customer Engagement, Organizational Strategy, Marketing Automation, Case Studies, Value Propositions, Market Analysis, Portfolio Management, Analysis, Business Strategy, Competitive Analysis, Spatial Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    39 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Macquarie University

    Compétences Excel pour l’entreprise : les notions clés

    Skills you'll gain: Microsoft Excel, Data Visualization, Spreadsheet Software, Data Management, Excel Formulas, Microsoft Office, Data Entry, Productivity Software, Editing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    Full Digital Marketing

    Skills you'll gain: Google Analytics, Email Marketing, Google Ads, WordPress, LinkedIn, Content Creation, Content Marketing, Social Media, Facebook, Social Media Marketing, Search Engine Marketing, Social Media Content, Web Analytics and SEO, Advertising Campaigns, Email Automation, Social Media Campaigns, Analytics, Keyword Research, ChatGPT, Bidding

    4.4
    Rating, 4.4 out of 5 stars
    ·
    19 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    Splunk Inc.

    Splunk Knowledge Manager

    Skills you'll gain: Splunk, Data Modeling, Dashboard, Pivot Tables And Charts, Interactive Data Visualization, Data Management, Database Management, Visualization (Computer Graphics), Data Mapping, Incident Management, Query Languages, Data Integration, Information Management, Event Monitoring, Performance Tuning, Frontend Performance, Big Data, Business Intelligence, Data Analysis, Business Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI Business School

    Introduction to AI for finance professionals

    Skills you'll gain: Prompt Engineering, Responsible AI, Risk Management, AI Security, Generative AI, AI Enablement, Artificial Intelligence, Financial Services, LLM Application, AI Workflows, Finance, Automation

    4.1
    Rating, 4.1 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    Edible Insects

    Skills you'll gain: Food and Beverage, Cooking, Sustainable Development, Socioeconomics, Culture, Nutrition and Diet, Innovation, Food Safety and Sanitation, Cultural Diversity, Sustainability Standards, Environment and Resource Management, Economic Development, Environmental Science, Biology, Pharmaceuticals, Ethical Standards And Conduct, Law, Regulation, and Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Search Engine Optimization, Generative AI, Web Analytics and SEO, Search Engine Marketing, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Business Ethics, Ethical Standards And Conduct, Data Strategy, Writing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Figma UI UX Design Essentials Pt.1: Tools & Foundations

    Skills you'll gain: Wireframing, Figma (Design Software), Layout Design, Prototyping, User Experience Design, Usability, Persona (User Experience), Typography, User Interface (UI) Design, Mockups, Color Theory

    4
    Rating, 4 out of 5 stars
    ·
    24 reviews

    Mixed · Course · 1 - 3 Months

  • I

    ISC2

    Access Control

    Skills you'll gain: Authentications, Authorization (Computing), Role-Based Access Control (RBAC), Identity and Access Management, Security Controls, User Provisioning, Data Access, Security Awareness, Multi-Factor Authentication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 4 Weeks

1…456457458…834

In summary, here are 10 of our most popular brand management courses

  • Executive Communication Excellence: Starweaver
  • Executive AI Leadership Mastery: Starweaver
  • Program Management: Execution, Stakeholders & Governance: SkillUp
  • Customer-Centric CRM Strategy and Management: EDUCBA
  • Compétences Excel pour l’entreprise : les notions clés: Macquarie University
  • Full Digital Marketing: LearnKartS
  • Splunk Knowledge Manager: Splunk Inc.
  • Introduction to AI for finance professionals: AI Business School
  • Edible Insects: National Taiwan University
  • AI SEO: Mastering Generative Engine Optimization (GEO): SkillUp

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok